Newmarket International Launches New Version of its Delphi.Net Sales and Catering Solution

  • Newmarket, an Amadeus company
  • 10.16.07
Newmarket International, Inc., a leader in sales and catering solutions for the hospitality industry, announced the launch of the latest version of Delphi.Net, its hosted sales and catering solution.

The significant enhancements to Delphi.Net include robust new navigation features as well as powerful banquet event order (BEO) and productivity capabilities. Delphi.Net is a solution for mid-scale properties whether for a restaurant, convention center, stadium or hotel. The hosted sales and catering solution automates the group business process, consolidates account management and provides easy access to inventory and availability information.   

Delphi.Net helps companies book more business, improve service and communications and build strong relationships with their customers. With a centralized database, users get a consolidated view of their business and account information. Delphi.Net empowers hospitality sales professionals to:

  • Create attractive proposals and menus quickly and efficiently
  • Easily generate custom BEOs for every event scheduled at a property
  • Create standard menus and lists of a la carte items for quick selection and formatting into the BEO
  • Build and maintain strong relationships with key accounts through quick and consistent management
  • Email BEOs as HTML hyperlinks or PDFs to keep customers fully informed throughout planning
  • Quickly copy past event information into new entries to streamline planning for repeat events
Scott Fischburg, vice president sales and marketing at Graves World Hospitality (GWH), said, “We have Newmarket Delphi, the industry standard for sales and catering applications, installed at our larger property but we wanted something for the smaller and limited services properties within our portfolio. Delphi.Net became an attractive solution due to its hosted model. We could have one central, common contact and sales management solution without investing more in hardware.”
Running corporate-wide reports was also a priority for GWH and Fischburg. Newmarket’s technology allows for the extraction of data from both Delphi and Delphi.Net into a data warehouse, Delphi BI. Within Delphi BI, GWH will be able to rollup all their data and run the critical business reports and analysis needed for their company. Fischburg said, “With Delphi.Net installed across our properties, we will be able to execute on events more efficiently, align our sales processes with concrete data and have a more holistic view of our business.”

“Any business that caters to group meetings and events understands the need to maximize space utilization and build a loyal customer following," said Sean O’Neill, chairman and chief executive officer at Newmarket International, Inc. "Delphi.Net is the low-cost, hosted solution that can help companies to immediately see the results they want. By allowing for a single view of the customer and better control over processes and room rates, it helps companies to compete effectively.”

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