Distinguished International Hotels, Residences and Resorts Chooses Cendyn For Their Interactive Marketing Services

  • Cendyn
  • 09.12.08
Distinguished International® Hotels, Residences and Resorts has selected Cendyn, a full-service interactive marketing agency and solutions provider specializing in the hospitality and travel industry, to host and manage its corporate Web site, implement a multiple property booking engine, and increase online visibility for Distinguished International® and its properties.

With the recent launch of Distinguished International in December 2007, the brand has experienced solid growth with the addition of The Cranley Hotel in London, two new residences in North Carolina, a multiphased eco-lodge project in the Caribbean, and numerous prospective members from Europe and North America currently in the works.

Distinguished International will utilize Cendyn’s eVisibility™ for advanced search engine optimization, pay-per-click and linking strategies; ePresence™, Cendyn’s award-winning Web site design services; eBooker™ state-of-the-art multiple-property booking engine; and eCMS™, Cendyn’s premier site editing and content management system.

“To sustain the growth of these past few months an experienced vendor with the right technology platform is key,” said Bill Burruss, president of Distinguished International. The demands of our technology-driven industry are constantly changing, and we needed to work with a company that is forward thinking. Studies keep showing that close to 45 percent of today’s travelers are booking online. And I am sure those numbers will continue to increase. Cendyn’s single-platform solution and proven results appealed to us, and their track record is impressive.”

In 2007 alone, Cendyn was recognized by industry piers being awarded nine Adrian Awards and four WebAwards. Among Cendyn’s clients: Trump Hotel Collection, Beverly Hilton, Hyatt Hotels & Resorts, Denihan Hospitality, Kessler Collection and Starwood Hotels & Resorts.

“It’s exciting to work with a company like Distinguished International,” said Robert Magliozzi, vice president of integration and product sales for Cendyn. “They have a clear vision and understanding of their constituencies and have an aggressive and targeted marketing plan. Our technology and Web marketing expertise will help Distinguished International to drive targeted traffic for their properties and enhance their loyalty and online revenue initiatives.” 

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