LodgeNet, LG Electronics Announce New Free-to-guest and Video On Demand Solutions

  • LodgeNet StayOnline, Inc.
  • 11.12.08
LodgeNet Interactive Corporation and LG Electronics are collaborating on the development of an interactive electronic program guide (IEPG) as the first in what is expected to be a series of in-room interactive applications based on the new Pro:CentricTM standards-based applications platform.

Announced at the 2008 International Hotel/Motel & Restaurant Show in New York this week, LG Electronics' new Pro:Centric technology is designed to support interactive applications such as program guides, games, Web services and other applications designed to communicate with and connect guests to hotel services.

LG has chosen LodgeNet as its lead associate in developing applications and support services for this new platform, and solutions developed for the platform will be compatible with a range of existing LodgeNet free-to-guest (FTG) TV and video on demand (VOD) solutions.

"LodgeNet and LG are working together to bring this new platform to the hospitality industry to further enhance the in-room guest experience," said Dave Bankers, LodgeNet senior vice president of product and technology development. "Our first collaborative application is an IPG. We are also evaluating additional applications such as hotel information and environmental controls to take advantage of the Pro:Centric platform."

Richard Lewis, senior vice president of research and technology for LG Electronics' U.S. R&D subsidiary, said, "We're joining forces with LodgeNet on this initiative based on its unmatched capabilities in delivering innovative new media and connectivity solutions for the hospitality industry. Working with LodgeNet allows LG to quickly introduce compelling applications for the Pro:Centric platform and ensure that hoteliers have the service and support required to operate and extend this environment thereby maximizing the return on their existing entertainment system investment."

LG Electronics' Pro:Centric LG700H LCD HDTV series, combined with LodgeNet's various TV-based platforms and products, supports a broad range of in-room TV services including standalone FTG to VOD and expanded Web-based applications. By working together on these new solutions, LodgeNet and LG will increase the capacity and potential of the guest room television to serve as a robust point of convergence for content and services from various sources to meet the marketing, information and entertainment needs of hoteliers and their guests.

Optimized for LodgeNet TV systems, LG's LG700H HDTV models are not only equipped with the Pro:Centric platform, but also provide hoteliers with the industry-standard Pro:Idiom digital rights management system, for the secure, broad deployment of HDTV and other high-value digital content throughout the hotel. In addition, this content is delivered in multiple formats including built-in MPEG-2 and MPEG-4 technology that decodes high-definition (HD) content, so hoteliers get more HD channels and can provide guests with expanded entertainment options.

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