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Trust International and Hotel Booking Solutions Inc. Sign Deal To Connect World Class Hotel Brands with Tour Operators Worldwide

  • Trust International
  • 04.01.09
Trust International and HBSi announced a new cooperation to expand automated real-time online connectivity between Trust International partner hotels and leading tour operators and other travel sales distribution channels.

"In our ongoing effort to automate processes and reduce costs for our hotel partners, we're continually seeking best-of-breed solutions, such as HBSi's iDemand GatewayTM, to integrate with our service offering," said Richard Wiegmann, COO and managing director Trust International.  "HBSi's iDemand Gateway merchandising flexibility is a critical factor for our hotel customers who are continuously creating fresh new ways to package their products."

Trust provides central reservations and distribution solutions to international hotel groups, including some of the most prestigious hotel organizations of the world.  Trust's current extensive variety of connected distribution channels provided with its Distribution|Unlimited offering will even be further enriched by adding access to HBSi's global network of distribution.

"We're excited to expand our reach with one of the world's leading travel and technology providers while enhancing the offering to our distribution partners, including many leading tour operators," said Greg Berman, HBSi chief operating officer. "The built-in intelligence and flexibility of our platform is what truly sets us apart from other distribution providers. As such, we are uniquely positioned to further establish robust automation as the standard for reservation processing throughout Europe as well as the emerging markets, such as China, India and Australia, where our ability to integrate technology for complex business models will truly be valuable."

HBSi's iDemand Gateway solution connects hotels chiefly with tour operators and one of the world's largest online travel agencies to streamline the flow of transactions. For some customers, HBSi eliminates time-consuming, error-prone processes associated with manually managing multiple extranets that provide distribution channels access to the very latest rates, inventory and, in many cases, last room availability.

For more automated customers, the HBSi solution dramatically enhances merchandising capabilities so they can offer more products in more innovative ways. HBSi's flexible solution provides robust interfaces to legacy and leading-edge systems to suit each customer's needs, increasing revenues and streamlining operations.

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