Digital Signage Platform Offers HD-quality Video and Live Video Feeds for Luxury Hotel's Conference Facilities

  • X2O Media
  • 11.23.09
The Hilton Montreal Bonaventure has installed electronic displays featuring the latest digital signage technologies to attract new clients, but without breaking the bank.

Based on the award-winning Xpresenter™ digital signage platform and creative services from X2O Media, with installation and on-site management by PSAV Presentation Services, the Hilton's new bilingual system sports many cutting-edge features, such as advanced touch-screen technology, live video feeds from outside media and HD-quality video and graphics.

When guests and conference attendees arrive at the Hilton Montreal Bonaventure, they are greeted with five state-of-the-art 46-inch lobby displays. Each provides complete information about the day's schedule of events; real-time content such as weather, news and flight information; and professionally designed video advertising — all in HD. One of the lobby displays is fully touch-enabled, featuring a sensing device to detect the presence of guests and maps to provide comprehensive directions to meeting rooms and conference facilities.

As guests make their way down the escalators and into the main conference area, two enormous screens are fed HD-quality, sponsored content from ceiling-mounted LCD projectors. Finally, as attendees approach the 29 meeting rooms, each room features a 15-inch display showcasing content relevant to the event being held in each room. Each display also provides an additional opportunity to display sponsored content.

"From its use of touch-screen technology to live video feeds, the Hilton Montreal Bonaventure is a great example of the exciting digital signage experiences we've been able to accomplish through our partnership with X2O Media," said Denis Lesak, corporate director of digital signage services at PSAV. "In addition to supplying the Xpresenter software modules that drive the look, feel and playback on all of the Hilton signs, X2O Media provided all creative design and graphics implementation for the different types of displays with stunning results."

X2O's Xpresenter is an end-to-end platform designed to make creating, managing, and distributing broadcast-quality digital signage content on networks of all sizes available to all. The X2O Xpresenter patented authoring module allows Microsoft® PowerPoint® users to produce compelling graphics that incorporate animations, clip art galleries, video clips and real-time data sources — all without ever leaving the familiar PowerPoint interface.

"Our installation has certainly achieved the wow factor, with numerous guests constantly clustered around the lobby signs. We have also received very positive feedback from conference sponsors who place advertising," said Stéphane Morin, director of sales and marketing for the Hilton Montreal Bonaventure. "Our digital signage network has had a definite impact on our ability to sell and give the hotel a brand personality that is forward-thinking, green and tech-savvy. Since going live with the solution on June 18, we've twice sold the entire inventory of sponsored video footage — a sales figure that far exceeded our initial expectations."

X2O Media is a full-service provider of software, network management services and content services for professional digital signage applications. The company offers a wide variety of software solutions for digital signage networks, interactive screens and out-of-home screens of all sizes. X2O's award-winning Xpresenter™ provides an end-to-end platform for the creation, management and distribution of content at broadcast quality, and at a fraction of the time of many other solutions. In addition to technology, X2O offers content design, acquisition, management, distribution and monitoring services for digital signage networks.

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