Omni Hotels & Resorts and Global Hotel Alliance Partner for Charity to Honor Former Team Member, Jason Harmon

  • Global Hotel Alliance
  • 12.31.09
Top marketing representatives of Omni Hotels & Resorts and the other Global Hotel Alliance brand members recently hosted a unique Lasso for Life event benefitting the Leukemia & Lymphoma Society (LLS).

The luxury hotel brands from across the world readily joined forces to raise money in memory of Jason Harmon, an Omni and GHA associate who succumbed to lymphoma in May.

Nearly $10,000 in personal donations and hotel voucher donations were raised at the event, held at Billy Bob's Texas, "The World's Largest Honky Tonk." Members of the Global Hotel Alliance's marketing committee, made up of marketing executives from hotels all over the world, converged to donate their time to LLS. Representatives from the Doyle Collection, Pan Pacific, Anantara, First, Kempinski, Leela Palaces, Marco Polo, Mirvac, Parkroyal, Tivoli and Omni Hotels took turns roping "calves" made from a bales of hay in exchange for donations.

"Jason was a valued member of our team who put so much into all he did," said Chris Hartley, chief executive officer of the Global Hotel Alliance. "We wanted to honor him by raising money and awareness for such a worthy cause."

"The Lasso for Life event was a great success," said Tom Santora, chief marketing officer and senior vice president of sales for Omni Hotels. "This was an excellent way to end our year by celebrating the life of a special friend and colleague."

Omni Hotels & Resorts creates genuine, authentic guest experiences at 45 distinct luxury hotels and resorts in leading business gateways and leisure destinations across North America. From exceptional golf and spa retreats to dynamic business settings, each Omni showcases the local flavor of the destination while featuring four-diamond services, signature restaurants, Wi-Fi connectivity and unique wellness options. Known for its award-winning, personalized service, Omni leaves a lasting impression with every customer interaction, with a heightened level of recognition and rewards delivered through its Select Guest loyalty program and the company's Power of One associate empowerment program.

Based on the airline alliance model, Global Hotel Alliance is one of the world's largest alliances of independent hotel brands. It uses a common technology platform to drive incremental revenues and create cost savings for its members, while offering enhanced recognition and service to customers across all brands. GHA currently is comprised of Anantara, The Doyle Collection, First, Kempinski, Leela, Marco Polo, Mirvac, Omni, Pan Pacific, PARKROYAL and Tivoli hotels, encompassing 265 upscale and luxury hotels with 60,000 rooms across 47 different countries.


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