Dan Tel Aviv Switches to Utell® Hotels & Resorts

  • Utell®
  • 02.02.10
Israel’s first luxury hotel, the Dan Tel Aviv, has switched to Utell Hotels & Resorts to be the provider of choice for worldwide marketing, sales and representation.

The move not only expands Utell’s impressive international hotel portfolio of more than 11,000 hotels, but it also marks the eleventh property from Dan Hotels, one of Israel’s largest luxury hotel chains, to join the representation service.

A celebrity haunt that overlooks the Mediterranean Sea, the Dan Tel Aviv attracts both international leisure and business travelers. The hotel is noted for its elegant appointments, premier seaside location near the city’s business center, fine cuisine and popularity among statesman and celebrities since opening in 1953. The property’s wide appeal makes it an ideal member of Utell’s international portfolio, according to Rafi Baeri, vice president of marketing and sales for Dan Hotels.

“More than 30 percent of our guests are returning visitors who appreciate the superior level of hospitality and individual care we give at the Dan Tel Aviv,” said Baeri. “Utell brings this same reputation to their work with hotels, which is why we’ve switched to them for their comprehensive range of global representation sales and marketing support for yet another property in the Dan Hotels portfolio. Their ability to act as an extension of our team, working to build our business through powerful sales and marketing strategies – from leisure to corporate – makes Utell an ideal match for the Dan Tel Aviv.”

“Dan Hotels has experienced burgeoning growth in Israel over the last five years,” said Avelina Iglesias, vice president of sales and account management, EMEA for Utell. “Dan Hotels is ideally positioned through their membership with Utell to attract guests by leveraging our important global sales and marketing programs, and reaping the rewards of unrivaled distribution powered by Pegasus Solutions. We’re proud to extend our relationship with the company through the addition of the beautiful and renowned Dan Tel Aviv.”

The Dan Tel Aviv is now available on the GDSs under Utell’s chain code, UI, and at the dedicated travel agent Web site www.UtellAgent.com. It joins other Dan Hotels already in the Utell portfolio, including: Dan Caesarea Hotel, Dan Panorama Jerusalem, Dan Accadia Herzliya On Sea, Dan Panorama Tel Aviv, Dan Gardens Ashkelon, Dan Boutique Jerusalem, Dan Carmel Haifa, Dan Panorama Haifa, Dan Panorama Eilat, and Dan Eilat.

The Dan Hotels is one of Israel’s leading luxury hotel chains with 13 establishments in prime locations around the country. The chain is renowned for its luxury accommodations, fine cuisine and attention to detail.

Utell Hotels & Resorts, part of Pegasus Solutions Inc, is one of the world’s leading hotel representation services, providing a specialized range of powerful sales, marketing and distribution solutions for hotels and travel distributors. Utell is chosen by more than 11,000 independent hotels and small groups in over 130 countries, and comprises an extensive and diverse international portfolio that includes luxury, boutique, value, business and resort properties for both business and leisure travelers. Utell offers an unrivaled combination of 80 years’ experience representing hotels by delivering first-class business-generating solutions. These include preferred travel agent and online partnership agreements, a range of worldwide marketing programs, leading-edge Internet booking engine solutions, comprehensive business intelligence reporting capabilities and award-winning hotel Web site marketing. Utell’s products and services are used by thousands of travel agencies, travel providers and businesses worldwide, including major global TMCs (travel management companies), corporations, online distributors and consortia groups.

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