Caribe Royale Now Providing Passkey's GroupMAX Solution to All Meeting Planners

  • Passkey (now a part of Lanyon)
  • 09.21.10
The Caribe Royale All-Suite Hotel and Convention Center in Orlando, Fla., announced the deployment of Passkey's GroupMAXâ„¢ solution as the hotel continues to expand its service offerings to both planners and group guests.

Moreover, with GroupMAX quickly becoming a recognized industry standard for managing group reservations, Caribe Royale's meeting planners were instantly familiar with its capabilities.
"The decision to deploy GroupMAX as our group management system demonstrates our commitment to exceeding the high expectations of our meeting planners," said Eric Rosenbaum, vice president of Sierra Lodging, Inc. "Our planners will now have the ability to monitor and manage their room blocks and reservations utilizing live dashboards, e-mail alerts and reports, helping them mitigate their attrition exposure while enjoying peace of mind. Many planners have experienced GroupMAX at other venues and have come to expect these smart tools for all of their events; it was imperative to respond to our clients' expectations."
With GroupMAX, Caribe Royale will be able to offer its meeting planners and guests a seamless online event experience. The hotel can now easily provide customized booking Websites for every client's event and guests can book their rooms and review multiple lodging options. The booking experience is further enhanced with a built-in social networking tool that lets guests connect before, during and after the event. In addition, GroupMAX provides Caribe Royale with an integrated marketing tool set that will allow the hotel to send targeted messages to event guests at all stages of the booking process, helping drive upselling with extended stays and the promotion of special offers.
For meeting planners, GroupMAX is particularly useful, allowing them to conveniently import room lists in any format to a secure Web location, as well as manage and track room list modifications with unprecedented ease. GroupMAX simplifies and automates a once labor-intensive, non-secure and time-consuming room list process with a fully automated, PCI-compliant online solution.
However, Caribe Royale's meeting planners will find the greatest advantage in the convenience of monitoring their events online with GroupMAX's set of event tracking tools. These include live dashboards which provide planners with an online snapshot of their room blocks and reservations, SmartAlerts which send automated e-mails to planners at critical event or inventory milestones and a wide range of real-time reports.
Dr. Everett Rigsbee of the Institute of Electronic Electrical Engineers (IEEE) described his meeting planning experience with GroupMAX. "Our group is delighted that Caribe Royale, our favorite hotel and convention center, has chosen to provide Passkey's group booking management tool for their group customers. All of the members of our international group prefer to book their reservations on the Web, and our meeting planners truly benefit from having continuous real-time access to our block status and pickup," he said. "We have used the Passkey tool for several years now and believe it provides the best overall management capabilities for group booking of any solution available today. It is an essential tool for planners, especially for those who need to manage larger groups."   
Passkey's GroupMAX system is available at no cost for all planners utilizing the Caribe Royale's facilities.

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