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Libra OnDemand Earns Prestigious Hospitality Operations Technology Award From Casino Enterprise Management

  • Libra OnDemand, A Division of Newmarket® International
  • 11.10.10
Libra OnDemand, the on-demand CRM solution built specifically for the worldwide hospitality industry on the Force.com platform, announced that its hospitality management system has been selected as the winner in the Internet services category for Casino Enterprise Management magazine’s inaugural Hospitality Operations Technology (HOT) Awards.

Libra OnDemand was selected by an expert panel of judges, including Peter Arceo, principal of Strategic Gaming Advisors; Katrina Lane, senior vice president and chief technology officer of Harrah’s Entertainment; Bart A. Lewin, president and founder of Datalytica Inc.; and Claudia Winkler, president of G.H.I. Solutions Inc.
“These judges are industry experts who are quite familiar with hospitality technologies, employing them on a daily basis, so this is a very significant and important honor for our company,” said Libra OnDemand CEO Gregg Hopkins. “Hundreds of hoteliers worldwide have already experienced the value of our cost-effective, 360-degree bespoke CRM solution, and we’re thrilled that this panel of gaming executives understands the benefits to the gaming industry as well.”
Libra OnDemand is a comprehensive, hospitality specific, Web-based application suite with industry-leading functionality for customer relationship management, loyalty management, group sales and event management, analytics, e-mail marketing and a customer portal. Libra OnDemand is designed to drive sales, increase revenue, improve guest satisfaction, manage travel-booker relationships and provide full end-to-end operational functionality to manage both individual hotels and hotel organizations.
Libra OnDemand provides data integration between disparate legacy systems in days, allowing customers to make direct connections to all of their databases and exchange data across systems. Accessed through any Web browser, the solution requires no upfront capital investment, has no hidden technology costs and charges no fees for ongoing support.
Libra OnDemand and the rest of the winning products will be featured in the December issue of Casino Enterprise Management.

Libra OnDemand will be at the following upcoming industry events:
  • CFHLA’s 2010 Hospitality Expo and Tradeshow, November 12 in Orlando, Fla.
  • International Hotel/Motel & Restaurant Show, November 14 - 16 in New York, N.Y.
  • Global Gaming Expo (G2E), November 16 - 18 in Las Vegas, Nev. 
Libra OnDemand representatives, including CEO Gregg Hopkins, will be on hand for one-on-one meetings and to conduct live demonstrations of the award-winning, Web-based hotel CRM solution.

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