Newly Combined TravelCom Res-Expo 2007 to Focus on the Most Important Facet of Buying Decisions: the Customer

  • TravelCom
  • 01.25.07
The newly combined TravelCom Res-Expo 2007 will take a rich and focused look at the central engine under the hood of buying decisions: the customer.

This e-commerce, travel distribution and technology event will assemble engaging leaders and compelling visionaries to explore, debate and entertain what it takes to break away from the pack in today’s competitive customer-driven market.

Scheduled speakers include:
  • Guy Kawasaki: A one-time chief marketing officer for Apple Computers working with Steve Jobs, Kawasaki is a riveting free-thinker who sees opportunities in unique ways. He will reveal unconventional insights and tips on how to see the world in a whole new way.
  • Jeff Taylor: An entrepreneur at heart, Taylor was inspired by the massive post-retirement opportunities and started with the mission to inspire baby boomers and seniors to live the biggest life possible.  Taylor's new mantra is, "Let's live to be 100 or die trying."
  • Henry Harteveldt: Vice president and principal analyst, Forrester’s Research, Inc. As the leader of Forrester’s worldwide travel industry practice, Henry analyzes and projects how consumer and business adoption of new technologies will impact the sale and purchase of travel services.

Rich media, social networking and user-generated content are just a few of the emerging trends steering the buying decisions of online travelers and driving the to-do lists of travel marketers and technologists in 2007 and beyond.

Whether the goal is to gain insightful knowledge from some of the brightest minds in travel or to access the premier online travel technology showcase with leading vendors of travel technology and e-commerce services, this is a must-see event for the industry.

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