Leading Industry Executive Roger Crellin joins iBAHN as President, Americas

  • iBAHN
  • 01.19.11
iBAHN, a global leader in IP television and broadband wireless solutions for the hospitality, convention and meeting industries, announced the appointment of Roger Crellin as president, Americas.

Crellin is based in the company’s Americas regional headquarters office in Denver, Colo.

In his new role, Crellin will be responsible for the strategic direction and day-to-day direct management of the Americas region.  His initial focus will be on re-engaging iBAHN’s customers at an executive level, and on the further development of excellent service standards and business culture while driving sales of the company’s unique and industry-leading technologies and network management systems.

“Roger brings to iBAHN a keen track record of successfully meeting hoteliers’ needs with guest-facing technology solutions,” said David W. Garrison, chief executive officer.  “His reputation and abilities will help our company to better serve as a partner to our four and five-star hotel customers.”

Crellin’s deep technology and hospitality experience includes serving as chief operating officer and managing director at Acentic, a European competitor, for nearly six years.  During this highly successful tenure,  Crellin was responsible for the company’s European financial, operations, sales and marketing performance across seven subsidiaries and over 20 territories. In this period he successfully expanded the company’s European sales and operations distribution throughout Eastern Europe, Russia, Middle East and Africa. Acentic is a selected supplier of television and broadband systems for several leading global hotel groups. 

“iBAHN quickly has become the global leader in high specification, robust but guest/user friendly digital technologies designed specifically for the hospitality industry,” said Crellin. “I am excited to join a truly global company that has the financial stability and superior product development strength to continue its customer leadership in our industry.”

Crellin has previously served as general manager, consumer digital services at Fujifilm, where he led the division’s migration to digital printing. Roger has deep experience in managing businesses in more than 30 countries across four continents, and has considerable global hospitality industry experience, including serving as chief operating officer for the International Hotels Association, Australia.




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