Wyndham Worldwide Once Again Named Among World’s Most Ethical Companies

  • Wyndham Worldwide
  • 03.17.11
Wyndham Worldwide (NYSE:WYN), one of the world’s largest hospitality companies, has been recognized by the Ethisphere Institute as one of the World’s Most Ethical Companies for 2011.

Out of a record number of nominations for the award, Wyndham Worldwide earned its place on the list for the second consecutive year, recognizing principled business practices, corporate social responsibility, and raising the bar for ethical standards within the industry.

"Wyndham Worldwide continues to achieve success not only for what we do, but how we do it, and this recognition reflects the strong values that guide our company every day,” says Stephen P. Holmes, chairman and CEO, Wyndham Worldwide.

This is the fifth year Ethisphere, a think-tank dedicated to the creation, advancement and sharing of best practices in business ethics, corporate social responsibility, anti-corruption and sustainability, has published the WME rankings, which appear in Ethisphere Magazine’s Q1 issue.

“We are honored to receive this continued distinction, earned through the dedicated efforts of associates at every level of our company, who embody our culture of responsible and ethical practices in all that we do,” says Scott McLester, executive vice president and general counsel, Wyndham Worldwide.

Ethisphere reviewed thousands of companies and evaluated a record number of applications utilizing its propriety methodology through in-depth research and multi-step analysis, naming 110 companies that surpassed their industry peers to this year's World's Most Ethical Companies list. The 2011 list features companies in 38 industries including 43 companies headquartered outside the United States.

A sampling of other winners includes American Express, eBay, Ford Motor Company, Adidas, Starbucks, PepsiCo and Xerox Corporation. 

“As companies strive to maintain a competitive advantage, good ethics translate into better business, and better business means better bottom lines.  Wyndham Worldwide recognizes the important role that principled practices play in brand reputation, which ultimately is the most valuable asset for a corporation,” said Alex Brigham, Executive Director of the Ethisphere Institute. “Each year, the competition gets more intense for the World’s Most Ethical Companies and this year was no exception with a record number of organizations vying for this distinguished honor.  Ethisphere congratulates Wyndham Worldwide on being one of the World’s Most Ethical Companies for 2011.”

The methodology for the WME ranking includes reviewing codes of ethics, litigation and regulatory infraction histories; evaluating the investment in innovation and sustainable business practices; looking at activities designed to improve corporate citizenship; and studying nominations from senior executives, industry peers, suppliers and customers.



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