New Contract Sees EzRMS™ Deployed at the Four-star, Central London Property Renowned for its Exquisite Taste and Unique History

  • Infor, Revenue Management
  • 05.10.11
Easy (Ez) Revenue Management Solutions Ltd (EasyRMS), a leading provider of SaaS revenue and yield management software and services to the global hospitality industry, announced the successful implementation of EzRMS™ at The Cavendish London, a four-star deluxe hotel situated on Jermyn Street, in the heart of Mayfair.

The Cavendish London is a unique hotel with a unique history that dates back to the early 1830s. It stands on the same site as the original Cavendish Hotel, whose most famous owner was Rosa Lewis, better known as "The Duchess of Jermyn Street" in a real-life seventies TV dramatization. The present building was opened in 1966, and was considered one of the most modern hotels of its kind at the time.

Nowadays the distinguished property sees a mix of business and leisure guests coming through its doors to enjoy a veritable escape from the hubbub of the capital. The Cavendish London was recently awarded an AA Rosette.

This central London hotel has 230 contemporary guestrooms and five elegant meeting rooms, all with natural daylight and complimentary WiFi access.

In September, The Cavendish made a decision to implement the EzRMS™ Revenue Management suite, following ongoing challenges with their existing RMS. Mike Gadbury, vice president - strategic sales, EMEA, said, “The need for improved forecasting as well as the detailed analysis and reporting ability within EzRMS™ were important factors in the hotel’s decision to switch to our product.”

Neil Braude, director of revenue at The Cavendish London, says he was looking for a system that gave reliable, accurate forecasts that would help him make better decisions further out; he also wanted improved business intelligence on the reporting side.

“The single biggest benefit of the implementation has to be the reporting it offers,” said Braude. “There is an incredible amount of detail that will enhance our ability to price not just on a day-to-day basis but also on an annual contract level, such as corporate accounts, due to the level of detail we are now able to extract. In the first two months of going live, the forecast has been within 3% of actuals and the forecast for the next three months is pretty much in line with our own.”

Braude added, “The fact that we can trust the EzRMS™ forecasts and validate them against our own gives us the confidence to be more aggressive in the market and to make more challenging decisions.”

Mike Gadbury said, “This is a fantastic property to add to our portfolio and we are pleased to have been able to successfully replace the system of our main competitor. I feel confident that The Cavendish London will now benefit from improved Revenue Management and higher profits through the use of EzRMS™.”

Related Articles
want to read more articles like this?

want to read more articles like this?

Sign up to receive our twice-a-month Watercooler and Siegel Sez Newsletters and never miss another article or news story.