Libra OnDemand's Cloud Continues To Grow

  • Libra OnDemand, A Division of Newmarket® International
  • 05.17.11
Libra OnDemand, a leading Software-as-a-Service (SaaS) provider of hospitality solutions natively built using Cloud technologies, is in the midst of major expansion into a pair of important new market segments — the gaming industry and the Middle East region.

The innovative technology company is demonstrating its award-winning web-based application suite at key events this week in Catoosa, Oklahoma, and Dubai, UAE.
At CasinoFest 9, hosted by Hard Rock Hotel & Casino Tulsa, Libra OnDemand is sharing its hospitality management system, which was recently selected by Casino Enterprise Management magazine as the winner in the Internet Services category for its inaugural Hospitality Operations Technology Awards. The magazine’s new media editor for casino enterprise management, Sarah Klaphake Cords, is moderating a panel at CasinoFest on new media for casino marketing that includes Libra OnDemand’s chief technology officer, Nikolai Balba, as a key speaker. Balba will discuss how hospitality and gaming companies are using social media, integrated through Libra OnDemand’s Hospitality Management System, to enhance the entire CRM experience.
"Casino Enterprise Management is really impressed with Libra OnDemand's Loyalty & Rewards functionality, which is a great fit for the gaming industry’s specialized customer base because it offers customized membership programs and rewards for loyal guests," Klaphake Cords said.
Several giants of the global gaming industry, including iconic Las Vegas Strip properties Wynn and Caesars Palace, have recently implemented Libra OnDemand’s comprehensive solution. The technology is a perfect fit for customer-centric gaming companies, as it is designed to drive sales, increase revenue, improve guest satisfaction, manage travel-booker relationships and provide full end-to-end operational functionality to manage both individual hotels and hotel organizations.
The Middle East is another market prime for Libra OnDemand’s advancements in Cloud-based hospitality management technology. The region’s modern luxury hotels in particular gain tremendous competitive advantage by having a complete 360-degree view of each valuable customer through the easily accessible web-based platform for the Libra OnDemand technology suite.
Libra OnDemand is exhibiting at The Hotel Show 2011 at booth number 8-B420 of Dubai World Trade Centre, May 17 to 19, where CEO Gregg Hopkins will be on hand for one-on-one meetings and to conduct live demonstrations.
“We can’t wait to expose our cost-effective, secure and reliable, Cloud solution to the growing hotel industry of the Middle East. Hundreds of hoteliers worldwide have already experienced the value of Libra OnDemand’s scalable technology, including some of the biggest names in the gaming industry,” says Libra OnDemand CEO Gregg Hopkins.

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