RateGain Launched BrandGain, a Guest Satisfaction and Online Reputation Management Solution at HITEC 2011

  • RateGain
  • 06.27.11
RateGain, an award-winning hospitality and travel technology company, is launching BrandGain, a guest satisfaction and online reputation management solution.

BrandGain extracts, scans, analyzes and scores comments & reviews on social networks, consumer review sites, blogs etc. to provide the most complete understanding of customer perceptions. It provides powerful analytics to highlight key customer satisfaction issues, and display actionable data that allows the hotelier to make meaningful decisions that immediately can boost bookings and customer satisfaction levels. 

BrandGain re-confirms the leadership of RateGain in web extraction technology segment where it presently caters to more than 6000 hotels worldwide. BrandGain empowers hotels to not only keep a track and respond to every single review or comment mentioned about their brand but also to analyze it to improve their quality and guest satisfaction index. Some of the salient features are:
 
  • Identifies key guest satisfaction trends and analyzes competitor guest satisfaction performance in multiple languages.
  • Advanced web extraction engine extracts, scans, analyzes and scores comments and reviews on almost all popular consumer review sites, social media sites, online travel sites, blogs as well as new media sites.
  • Its advanced semantic engine analyzes & categorizes the information very similar to how a human brain perceives.
  • Offers customized views for property level & enterprise level.
  • Easy to read dashboards for detailed reporting and analysis for brand wide performance or by City/Country/Region level.
  • Competitor benchmarking on guest satisfaction with innovative measurement of Compset Satisfaction Index across any aggregation of properties.

 




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