TravelCLICK Showcases Complete Reservations and Marketing Solutions for Hotels at ITB in Berlin

  • TravelClick
  • 03.02.07
TravelCLICK, Inc. will showcase its complete reservations and marketing solutions, including central reservations with interactive Web booking engine, market intelligence and Internet marketing services, at the International Tourism Bourse (ITB) in Berlin, March 7-11.

The company’s suite of solutions works together to increase profitability and build asset value for independent hotels, small chains and branded properties. Jan Tissera, president of TravelCLICK International, also will be featured in an executive roundtable discussion at the PhoCusWright@ITB conference March 8 and 9, held in conjunction with ITB.

The centerpiece of TravelCLICK’s product suite is the iHotelier central reservations system (CRS) featuring iStay, the next generation of its single-screen Web booking engine. iStay takes the interactive shopping environment one step further by integrating hotel packages and enhanced stay options on the same screen as room reservations. Featuring rich digital media content, iStay displays floor plans, videos, 360-degree room views, and up to six large, compelling photographs per room type. Its implementation of Flash technology provides a guest-driven, integrated shopping and booking experience that keeps users engaged, encouraging upsell and generating higher conversion. The iHotelier CRS also provides seamless connectivity to the GDS and GDS-powered portals, allowing properties to control rates and availability, monitor performance and identify opportunities for growth.

TravelCLICK also is showcasing several new solutions at ITB that allow hotels to manage and market more effectively. The company’s robust channel management solution, ChannelDirect, helps hotels manage rates and inventory across third-party sites from an easy-to-use Web platform. And the TravelCLICK Ambassador Sales Program expands sales coverage and increases revenue through a virtual global sales force covering the world’s top travel markets. Designed to complement a hotel’s existing sales force and capture high-margin business, the program enables hotels to extend their reach through a cost-effective network of experienced local representatives.

TravelCLICK also offers a comprehensive suite of competitive intelligence products, including Hotelligence, RateADVISOR and RateVIEW, as well as marketing solutions that include travel agent media and Internet marketing services. Its rate recommendation tool, RateADVISOR, suggests the optimal rate of the day, increasing pricing efficiency and hotel profitability.

Jan Tissera, president of TravelCLICK International, will be featured in the PhoCusWright@ITB executive roundtable discussion following the keynote session, "Where Are Central Systems Heading? PMSs and CRSs Wrestle for Control of Distribution," on March 8 and 9 at 2:30 p.m.

TravelCLICK solutions are used by leading properties around the world, including Austria Hotels International, Banyan Tree Hotels, Dedeman Hotels & Resorts International, Domina Hotel Group, Jebel Ali International Hotels, Langham Hotels International, Nunez i Navarro Hotels, Ritz London, Ritz Paris and Southern Sun Hotels & Resorts.

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