InnLink Receives Pegasus ADS Best Practices Recognition

  • InnLink & Trust International – Now a part of Sabre Corporation
  • 08.19.11
InnLink has received certification for ADS Best Practices from Pegasus Solutions, ensuring one of the best displays of its hotels on Pegasus-powered travel sites.

This certification recognizes InnLink’s leadership in ensuring that its properties can increase confidence with consumers and thereby drive online revenue.
“InnLink has demonstrated a dedication to providing the best display possible for properties on all Pegasus-powered sites through implementation of the ADS Best Practices. This is critical in helping its diverse client base maintain accurate and effective online distribution,” said Chris Baggett, director of strategic accounts, Pegasus Solutions. 
Compliance with best practices allows the online consumer to be presented with a consistent and complete picture of hotel information on which to base buying decisions. There are three specific areas addressed by the best practices mandatory fields:

  • Pricing – This involves the support of total pricing transparency. Compliance in this area provides the consumer with a better understanding of the complete price for his or her transaction and what is included. This builds trust with the consumer and reduces downstream customer service issues when the guest arrives to find unexpected additional costs. 
  • Specific Rate Requests – This involves support of a minimum number of negotiated rates in a request and the return of fields that allow a distributor to easily identify requested rates. Compliance in this area means that the rates most important to the consumer can be uniquely identified or more prominently displayed for booking.
  • Commissionable Status – This involves support of a commissionable status indicator on each room rate returned. Compliance in this area allows those distributors whose business model is based on commission payments to exclude any non-commissionable rates. This means consumers would most likely be presented with rates that are more profitable to both parties involved.

Since 1991, InnLink has provided voice, Internet booking engine, GDS connectivity and account management services to thousands of independent and chain properties.  InnLink provides reservation services for hotels and hotel companies utilizing two brands, InnLink CRS, for mid-tier, limited-service properties, and InnVite CRS, for upper-scale, full-service properties. 

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