Elegance and Innovation Align in South America with the Introduction of Intelity ICE at Hoteles Charleston Colombia

  • Intelity
  • 10.20.11
Intelity’s ICE Touch on iPad premiers in South America providing guests at Hoteles Charleston Colombia properties a personalized experience this December.

Recognized for their luxurious world-class amenities, as well as a reputation for excellent service, the hotel group will be the first in Colombia to introduce the interactive guest service technology, ICE Touch (Interactive Customer Experience) at the Hotel Charleston Bogotá, Charleston Casa Medina and Charleston Santa Teresa Cartagena.

The award-winning ICE technology will be available via iPads in each of the
211 guestrooms making it possible for guests to order up to 30 guest services with the simple touch of a finger, including room service, spa treatments, information on local attractions, arranging a trip on the hotel’s pleasure yacht and much more. Each customized guest interface provides direct communication between hotel staff and guests in real time and tracks all requests and activities, minimizing error and increasing efficiency. 

“Our partnership with Hoteles Charleston marks a significant step in our global expansion as they are the first hotel brand to launch ICE in South America,” said David Adelson, CEO, Intelity. “Not only will ICE allow the Hoteles Charleston properties to provide a high level of customized services to guests, but it will also lead to increased staff efficiency, a reduction in labor costs, and a rise in revenues.”

“Through our 20 plus years of experience we have been at the forefront of guest service experiences and technology,” said Carmen Gonzalez, general manager, Hoteles Charleston.  “The implementation of ICE is a natural step for our hotels to maintain this competitive advantage and continue to provide the highest level of service resulting in a superior stay.”

ICE is set to launch at all three properties December 2011.




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