MICROS eCommerce Services|TIG Global Signs New Client, Destination Marketing Organization Washington County, Oregon

  • Oracle Hospitality Food and Beverage Solutions
  • 12.06.11
MICROS eCommerce Services|TIG Global, a subsidiary of MICROS Systems, Inc. (NASDAQ: MCRS) and a leading interactive marketing company for the hospitality and travel industries, continues to expand its growth with the recent signing of the Washington County Visitors Association (WCVA), representing Oregon’s Washington County, as its latest destination marketing client.

The Washington County Visitors Association has selected MICROS eCommerce Services|TIG Global to design, market and host websites dedicated to one of the nation’s premier wine destinations.

MICROS eCommerce Services|TIG Global is excited to work with this vibrant wine country destination and help the client achieve greater brand recognition. TIG Global will work with the WCVA to create easy-to-navigate layouts and enticing new methods for presenting interactive experiences. The design of the site will also include an intuitive content management system that allows the destination to add new activities, attractions and events at the touch of a button.

“The vision and high-quality product offered by MICROS eCommerce Services|TIG Global made it our top selection to create the new WCVA website,” says Sylke Neal-Finnegan, director of marketing and communications for the WCVA. “MICROS eCommerce Services|TIG Global’s high-touch service and innovative ideas make it an ideal Internet marketing vendor.”

A bold and clean navigation will be implemented to guide users effortlessly through the WCVA website, which will showcase the myriad attractions available in Oregon’s Washington County. The rich photography and narrative will converge to create a truly enjoyable and enticing online atmosphere while further elevating Washington County’s reputation within the traveling community.

“We are thrilled and proud to partner with the Washington County Visitors Association and serve as its internet marketing agency of record on this exciting new initiative,” says Jos Schaap, President of MICROS eCommerce Services|TIG Global.

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