Nor1 Unveils New Brand Identity; Relaunches Corporate Website

  • Nor1
  • 02.22.12
Nor1, a technology leader in upsell solutions, is announced the release of its new brand identity.

The change includes a redesigned company website and overall re-branding in support of the company’s commitment to technology and the hospitality industry, and further solidifies the company's leadership position.

The new visual identity represents innovation and guest relations featuring a custom graphic color-wheel that morphs its shape and images in context to the company’s solutions and services. The overall look reflects Nor1’s pledge of perpetual innovation in addition to being client-driven, data-driven, creative, responsive, and a thorough organization that continues to expand its presence in the hospitality technology market.

“We wanted to be sure that the appropriate information and resources were available for our hospitality customers to learn about Nor1 products and innovations,” said Art Norins, founder and CEO of Nor1, Inc. “Equally important was that our new brand reflects who we are, the markets we serve and the innovation that differentiates us in our industry.”

The primary objective of the new Nor1 website is to serve as an effective business development tool. Highlights of the new www.nor1.com, include:

  • Solutions – The Solutions page provides a clear positioning of Nor1’s technology innovations and overall corporate ethos.
  • eStandby Upgrade – Deep insight has been added on the company’s signature solution page arming both existing and future hotel partners with the information they need to begin increasing revenue and guest satisfaction.
    • eStandby Upgrade Support Tab– This Tab gives key guidance for eStandby Upgrade integration and customer service.
    • eStandby Upgrade Sign-up Tab – Through an easy to fill online form, hotels can now begin the eStandby implementation process from the website.
  • Nor1 Blog – This is where the best technology minds of Silicon Valley and hospitality revenue management come together to offer articles, tips, musings and company information in an open, engaging environment.
  • Nor1 Careers – A clean and clear page to attract top engineering and hospitality talent.



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