Merchant Link and Transaction Resources Team Up to Streamline and Secure Payments for Ski Resorts

  • Merchant Link
  • 02.29.12
Merchant Link, a leading provider of payment gateway and data security solutions, and Transaction Resources, Inc. (TRI), a provider of innovative payment processing solutions, have announced a partnership that allows ski resorts and other hospitality providers to obtain enhanced security and support for their payment transactions – from lift ticket sales, to food and beverage transactions, to hotel bookings, spa services and more.

Eight ski resorts throughout the U.S. have already implemented this integrated solution, which includes the Merchant Link Payment Gateway™ and TransactionVault™, Merchant Link's tokenization solution that replaces each card number with tokens. TRI and their clients will have the ability to add TransactionShield™, Merchant Link's point-to-point encryption solution. Four additional implementations are expected to be complete by Q2.

"We are very pleased with how smoothly all of the accounts are being boarded and with all the positive feedback we are receiving about the Merchant Link service," said David Frick, president TRI. "Thanks to this partnership, we can offer a solution that streamlines and secures payments across multiple channels, easing the administrative burden for our hospitality customers. We looked at other solutions and partners, and did not find the same level of flexibility and personalized support offered by Merchant Link."

Merchant Link's Payment Gateway provides significant advantages over premised-based or direct connect systems. These benefits include better reliability, flexibility and control, as well as real-time reporting and easy implementation. From a security perspective, the cloud-based gateway solution and added tokenization technology removes all cardholder data from the merchant's IT environment – dramatically reducing the risk of a data breach while reducing PCI scope.

"TRI is an ideal partner for Merchant Link," said Dan Lane, CEO of Merchant Link. "We both have a passion for customer service and innovation. Together, we hope to help ski resorts and other untapped markets realize the benefits a robust payment gateway and security solution can provide in the ever-evolving, complex world of payments today."




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