SuiteLinqTM Taps the Talents of Steve Geltman to Drive Content and Sponsorship Sales for its All-In-One Digital Content, Connectivity & Commerce Platform

  • SuiteLinq, Inc.
  • 03.08.12
As part of its new rebranding and enterprise solution launch, SuiteLinq Inc.,  the foremost single-source provider of in-room, on-site and mobile content, connectivity and commerce to hotels, has recruited Steve Geltman to serve as VP of Content and Sponsorship Sales.

Earlier this month, SuiteLinq unveiled a new arsenal of enterprise-wide digital services for 2012 that will engage hotel guests in the brand's experience via IPTV, IPVOD, Mobile, Desktop, Laptop, Tablet and Microsoft Surface™ technologies. Geltman will leverage his knowledge and success from 25 years of experience in advertising and sponsorship sales to solicit digital media content and drive supplemental revenues to SuiteLinq customers via these devices.

Prior to joining SuiteLinq, Geltman served as vice president of sales for LTME (Lou Tilley Media Enterprises) overseeing the Philadelphia Soul, the Maxwell Football Club, the Philadelphia Freedom, The Ron Jaworski Show, and Propper Hockey. Geltman also has had a very successful run with NASCAR, and was the single largest billing salesman that CBS broadcasting had while managing CBS Sports and the Philadelphia Eagles Radio Network. He also worked as President and CEO of LIT Communications/Sports Marketing, VP of Sales and Marketing for, and Regional Sales Manager for Clear Channel Traffic.

"The new technology recently developed by SuiteLinq is more than intriguing, it blew me away," Geltman said. "This digital platform for delivering onsite and local-area content to travelers' mobile devices and laptops, as well as in-room and business center desktops via SuiteLinq high-speed Internet connectivity, will revolutionize the way the hospitality and travel industries do business. SuiteLinq has developed a way to take existing services and information and expand upon them to create new sources of revenue for hotels while exceeding service expectations of guests.

"Before making this move I did considerable research and what I found was other companies offer bits and pieces of the SuiteLinq model, but nothing exists to compete with it head on," he said. "What SuiteLinq is bringing to hoteliers today is a comprehensive solution that rivals that of its competitors. As hotels begin to adopt this all-in-one platform and the portfolio grows exponentially, I am confident that in addition to custom local advertising we will be able to secure national endorsements not only for individual properties, but brandwide global campaigns."

Geltman will solicit advertising and sponsorship opportunities among local restaurants, entertainment venues, shopping destinations, transportation businesses and rental-car companies, credit-card companies and the like that appeal to travelers in each market. With SuiteLinq designed for hotels across all segments, Geltman will research the demographics and psychographics of hotel guests by market, and then seek out businesses looking to target those consumers.

"While the SuiteLinq platform was initially conceived for hospitality, it has far-reaching appeal to other verticals, including: healthcare, ball parks, adult living communities and others," Geltman said. "The sky is the limit when it comes to developing mass advertising and sponsorship opportunities with this solution. Today, I am looking for companies wanting to put the 'Power of the Q' to work by geo-targeting their products and services to travelers staying at SuiteLinq equipped properties."

The SuiteLinq interactive platform consists of six components:

  • Q | VisionTM – offering free-to-guest programming and Video-On-Demand via IPTV;
  • Q | LinqTM – delivering  a feature-rich interactive portal via local HSIA  and WiFi connectivity;
  • Q | MobileTM – driving on-site amenity purchases via a mobile app for iPhone, Android, Win Phone 7, Blackberry, iPad and similar tablets;
  • Q | TouchTM – presenting content via in-room and public area desktops, kiosks and Microsoft SurfaceTM multi-touch/-user interactive devices;
  • Q | ConsoleTM – deploying and managing content, services and performance analytics on all these devices via SuiteLinq's Content Administration System; and
  • Q | GamingTM – turning casino guestrooms into personal gaming parlors (where law allows) andopening new revenue streams on existing digital slot machines.

Each of these six modular components can be implemented in any order and function independent of each other.

"To tap top talent of Steve's caliber speaks volumes for today's SuiteLinq," said Craig Ziegler, SuiteLinq President. "When we introduced our new platform to Steve, we quickly got his attention. Steve told us that as a traveler himself, he would be delighted to find a hotel that delivered the services he wanted in the format he preferred no matter where he was on property or off site. For Steve, flexibility and convenience are key when choosing a brand, and he said any hotel that enables him to stay connected and entertained while traveling will earn his loyalty. As easily as Steve was sold by the integrated content concept, he said he has confidence that companies looking to put their products and services in front of today's travelers will flock to SuiteLinq. It is an ideal partnership, and we are thrilled to have Steve on board."

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