Cabo Villas Beach Resort & Spa Partners with Hospitality Digital Marketing Leader VIZERGY®

  • Vizergy®
  • 04.27.12
Cabo Villas Beach Resort & Spa, an exclusive, internationally renowned hotel in beautiful Cabo San Lucas, Baja California, recently selected VIZERGY as its hotel Internet marketing partner.  The goal of the resort’s management is to create a new custom website design that lives up to the luxurious property, replaces their current site, integrates marketing across various online channels, and increases visibility, traffic and revenue.

Cabo will utilize VIZERGY’s award-winning internal design team to develop a custom website that adheres to the latest industry design standards, including components such as larger imagery, layered content, effective use of scrolling, bold calls to action and more.  A mobile website will allow travel shoppers to research the property and book rooms while on-the-go, while search engine optimization (SEO), pay-per-click (PPC) advertising and other marketing services will help the company have a consistent, integrated marketing presence across the channels travel shoppers prefer.

“We’re excited to work with VIZERGY, and confident they will take our online marketing to the next level,” says Julieta Amezcua, Cabo’s sales manager.  “It’s important that we have a website that better showcases our beautiful property and engages travel shoppers.  Having more effective marketing with website SEO and PPC, a mobile website and more will help us better reach our target markets.”

“Cabo Villas is one of the premiere properties in Baja California, an area where we’re excited to have a presence,” says Philip Faircloth, VIZERGY’s director of operations.  “The hotel and setting have everything leisure travel shoppers could imagine.  Now we need to portray the property online like the true destination luxury resort that it is.”

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