Cendyn™ Announces Launch of a New Web Presence for La Posada de Santa Fe Resort & Spa

  • Cendyn
  • 06.05.12
Cendyn, a full-service agency specializing in turnkey solutions for the travel and hospitality industry, is proud to announce the launch of a new website for La Posada de Santa Fe, an AAA Four Diamond resort in the heart of Santa Fe, found at http://www.laposadadesantafe.com/.

The agency’s talented and experienced team of web designers, content writers and search marketing experts designed more than just a website; they implemented a comprehensive digital marketing plan for the newly independent property.

Cendyn’s new design effectively accomplished La Posada de Santa Fe’s goal of portraying their unique Santa Fe experience, which is heavily influenced by fine art.

Cendyn’s initiatives included:

  • An eCommerce solution with SSL and encrypted information that focuses on profit
  • Website visibility within the (SERPs) search engine ranked pages through rich and concise content, optimized title tags and a robust pay per click advertising campaign
  • Display behavioral/retargeting advertising to increase time spent on the site and repeat visitors

“Our focus is not just to build an attractive looking site,” said Charles Deyo, co-founder and president of Cendyn, “but to create a comprehensive online marketing solution using the latest industry trends and best practices that will target the right audience at the right time to drive bottom line revenue for La Posada de Santa Fe.”

“La Posada de Santa Fe greatly values Cendyn’s partnership and vast experience in hotel online marketing,” said Kristin Lepisto, director of sales and marketing at La Posada de Santa Fe. “The new design not only brings the La Posada de Santa Fe website up with the times but also presents our property as the elegant blend of hospitality and art it is: the art of hospitality.”


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