Maestro PMS and Award Winning SilverWare POS Integration Goes Beyond Interfaces; Delivers Convenience, Data Security, Increased Revenue, Efficiency, and 360 Guest Service

  • Maestro PMS
  • 09.12.12
NORTHWIND-Maestro PMS is a preferred solution provider for hundreds of high-touch independent operators and hotel groups. NORTHWIND now delivers one of the highest levels of guest service thorough its partnership with respected Point of Sale provider SilverWare.

Award-winning SilverWare POS’ Avrio solution fully integrates with the Maestro Property Management System (PMS) for convenience, efficiency, and 360 guest service. SilverWare POS was voted #1 POS Software in the Readers' Choice Awards for three consecutive years by the readers of Foodservice News and was featured by Microsoft in a launch video and its Momentum magazine for its early adoption of next wave technology.

“NORTHWIND and SilverWare partnered to take our best of breed products and tightly integrate them in a way that surpasses customary system interfaces," said NORTHWIND-Maestro President, Warren Dehan. “Our integration performs normal processes, such as room charges and voucher lookups, but extends beyond that with integrated client synchronization, server alerts on guest status like same-day checkout, as well as message waiting, and meal plans. The integration also fully supports the Maestro gift card, guest loyalty programs.” The integrated systems share data from food and beverage outlets and retail stores for one hotel or a multi-property group for accounting accuracy and simplification of charge detail verification, revenue posting, and reporting.

‘Seamless integration between Maestro and SilverWare enables us to increase revenue’

YMCA of The Rockies operates two multi-hotel properties. Its Estes Park Center has a guest capacity of more than 3,500 with 10 hotels and just over 215 cabins and vacation homes. “We use Maestro Multiproperty PMS and SilverWare Avrio POS across our entire operation. NORTHWIND’s team listened to our needs and created a very efficient solution,” said YMCA of The Rockies Center Controller/IT, Jim Boyd. ”The seamless integration between Maestro and SilverWare enables us to increase revenue because we track and categorize revenue from every guest charge at every outlet to easily identify and optimize our most valuable profit centers.”

Detailed Maestro – Avrio reporting is essential to assess future growth opportunities

“Avrio SilverWare helped our Food Services Director track Pizza sales in this, our first year to offer take-out Pizzas for guests,” Boyd said. “The systems also provided valuable reporting for our General Store manager by showing grocery sales were a much higher percentage of total sales than expected. This kind of detailed reporting is invaluable in determining future growth opportunities and identifying which inventory to consider expanding and which to rein-in or eliminate.”

‘The Maestro – SilverWare integration enables us to run more efficiently’

Water’s Edge Resort & Spa is an elegant A-list beachfront property overlooking Long Island Sound in Westbrook, CT. The resort relies on the Maestro SilverWare solution in its fine dining restaurant, Cappuccino’s Coffee Bar, Sunset Bar and Grill, and its Seaview Bistro and Martini bar. “NORTHWIND understands the needs of independent operators. The integrated Maestro and Avrio POS solution simplifies many of our accounting processes and enables us to run more efficiently. The integration lets us use one ledger and show all property revenue on one report,” said Water’s Edge Controller Heather Hennessey. “Avrio shares data with Maestro to record and show POS posting detail and provide an image of each guest check with incidentals and the ticket number. This helps guests remember what they charged if there is a question. The integration also shows our servers each guest’s credit limit to postpone posting until a guest extends their credit. As the property controller, I value the way the systems exchange data to show revenue breakout by profit center. This simplifies property accounting and benefits property operations.”

Avrio Advanced Table Status Indicators help operators provide exceptional guest experience

SilverWare Executive Vice-President Lucky Thalas, said, “SilverWare’s Avrio POS delivers many unique advantages to hospitality operators. Its Advanced Table Status Indicators let management provide a positive, fast guest service experience by displaying floor plan notices to indicate the length of time tables have been waiting to order at different stages of their dining experience. We stay ahead of our competition so our customers can stay ahead of theirs.”

Avrio provides an unmatched visual experience for personal service

The Avrio ordering system utilizes an innovative visual design that includes table management functions like zoom, sectioning, real time floor plan rotation, graphical gender-based ordering and tracking, and drag-and-drop technology. The system’s customer-focused presentation creates an unmatched visual ordering experience for restaurant staff.

SilverWare also provides a Web Cam Surveillance feature that is the first of its kind in the industry. The Web Cam feature simultaneously video records staff and screen captures for user configurable defined events to control costs, track employee performance, and standardize 24/7 management oversight. Thalas said, “Operators use SilverWare to monitor staff sign in/sign out, voids, discounts, transfers, and all functions requiring a Manager’s approval. Details are viewable locally and via the web through the SilverWare POS Enterprise Reporting System. The system also creates reports with an option to click and view the video.”

NORTHWIND and SilverWare: A shared vision of quality and customer service

NORTHWIND and SilverWare are based in Markham, Ontario. “Both SilverWare and NORTHWIND share a vision for quality and customer success that enriches our partnership,” Thalas said. “The strength of NORTHWIND’s staff and products attracts respected independent operators from around the world. Our partnership provides the opportunity to showcase and implement our Avrio POS to enhance the Maestro solution. Like NORTHWIND, SilverWare is focused on providing advanced solutions; Avrio is a perfect fit to enable Maestro users to offer more services. NORTHWIND is the kind of technology partner every company should have.”

Unique features of the SilverWare Avrio and NORTHWIND Maestro seamless integration include:

  • Ability to reproduce a guest check at checkout mirroring the check produced by SilverWare Avrio.
  • The capability to identify and automatically apply guest discounts or comp meals associated with packages.
  • Transactions in SilverWare Avrio can accrue Maestro Loyalty Program points which enables operators to maintain a single database for frequent-diner rewards.

To preserve client data, Avrio is also equipped with a failsafe design that automatically backs up information. If a POS terminal becomes unavailable, the system seamlessly connects to another server, utilizing modern SQL capabilities to produce a self-sufficient data redundancy.

Maestro and Avrio POS share a common database

SilverWare’s Avrio POS integrates with Maestro’s Front Office, Membership, Condo and Owner Management systems, and will soon support integrated table reservations. The Maestro and SilverWare systems share a common NORTHWIND Microsoft SQL database that ensures client data is secure. The systems also handle robust data-sharing requirements, including those of PCI.

At IHM&RS in New York November 10–13, visit NORTHWIND-Maestro at booth # 2850.

For a demo of the Maestro Property Management Suite featuring the ResWave Booking Engine, please contact NORTHWIND at 1.888.667.8488 or email

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