HITEC 2007 Buyer’s Guide Offers Handy Tool For Navigating the Exhibit Hall

  • Hospitality Financial and Technology Professionals (HFTP)
  • 05.04.07
The 2007 Hospitality Industry Technology Exposition and Conference (HITEC®) Buyer’s Guide, now available on the HITEC Web site, offers a valuable planning tool that will be useful before, during and after the show.

The upgraded Buyer’s Guide, an intuitive reference for purchase planning, offers visitors a number of search functions, the option to create a My Expo itinerary, extensive information on each exhibitor and an easy-to-navigate, real-time floor plan.

“With over 300 exhibitors, it can be a bit overwhelming to visit the exhibit hall at HITEC. The Buyer’s Guide allows attendees to identify which exhibitors they want to visit,” said Frank Wolfe, CAE, HFTP CEO and executive vice president. “The Buyer’s Guide will remain on the HITEC Web site for several months after the show, allowing attendees access to this great resource that they can continue to reference.”

The HITEC 2007 Buyer’s Guide provides detailed information about each exhibitor and allows attendees to plan their exhibit hall experience. Attendees can also create their own My Expo”itinerary, where they can track a list of exhibitors they want to visit. It includes the most up-to-date alphabetical list of exhibitors and a colorful floor plan that pinpoints selected exhibitors. Visitors can browse by product, company description, keyword, booth number and company name.

Once you click through, a basic listing will offer contact information, product listing and a visual image of where the company is located on the show floor. Upgraded listings will include a brief company description, logo and brochure for downloading. Companies with gold stars are HITEC 2007 sponsors.

In addition to the regular exhibitors, visitors can also search for exhibitors in the Club Technology Pavilion. These companies are featured with blue stars and the system can generate a list of them with just one click.

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