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Sarah Fults

Sarah Fults

VP of Distribution
MGM Resorts International
Sarah Fults is vice president of distribution at MGM Resorts International where she is responsible for implementing technology that optimizes channel performance to drive revenue and efficiencies. She joined the company in 2016 after serving as director of third-party distribution at Choice Hotels and director of global distribution at Loews Hotels. She also has experience on the vendor side, having worked for Hetras (a Shiji Group brand), HBSi, Blue Square Studios (acquired by TravelClick), and Pegasus. While a college student in Arizona, she worked at the front desk of Sanctuary Camelback Mountain Resort and Spa where her brother was a bellman. “I fell in love with the industry then, and here I am today,” she said.

Throughout her career, Fults has made numerous contributions in the area of hotel distribution, both through her executive positions and her leadership within the Hotel Electronic Distribution Network Association (HEDNA), where she has served as a board member and president. The organization’s mission is to optimize and simplify hospitality distribution, a cause she has long championed.

When Fults arrived at MGM, the company had numerous booking systems in place. One of her first major initiatives was to achieve connectivity for all third-party partners and modernize content distribution. She is leading the implementation of a new central reservation system that will power and book across all channels, not an easy task at such a massive organization. After gaining support from all stakeholders, she led the RFP effort and shepherded the team through a demanding six-month discovery period.

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