After previously announcing its Rapid Recovery Response – R3^© solution, Clairvoyix, a leader in enterprise class, hospitality-specific marketing automation, announces it is prepared to address the demand for property level direct marketing, a critical part to properties’  reemergence as safe, clean and desirable hotels.

“Clairvoyix and our clients have always benefited from a lean business model that never sacrifices quality or accuracy in our direct marketing deliverables,” said Lisa Phillips, Clairvoyix’ chief operations officer. With an optimal mix of part-time contractors and full-time employees, we can adjust our head counts to meet the needs of our hotel and resort clients.”       

Clairvoyix recently met the Small Business Administration’s (SBA) Economic Injury Disaster Loan criteria as well as the requirements for participation in the SBA’s Payroll Protection Program. This assures its dedicated employees remain available to help properties with anticipated demand in order to communicate opening procedures to clientele.

Clairvoyix relied on the guidance and assistance provided by its long-time financial partner, Meadows Bank (Nevada), to assure the credit criteria set forth by the SBA for the Payroll Protection Program would be met.     

“Meadows Bank is a premier SBA lender serving the Las Vegas market, and it is gratifying to know that we have been able to help numerous small businesses survive these very difficult times,” said Barry Harrison, executive vice president/senior loan officer for Meadows Bank.  “Clairvoyix and Meadows Bank have enjoyed a great relationship for many years, and we are especially grateful that we can give Clairvoyix the assistance they need to remain an important provider to the travel and leisure market.”  

“It is common knowledge that the travel and leisure industry was one of the hardest hit sectors of the economy,” added Mike Schmitt, CEO of Clairvoyix. “What is not well known is the impact to related businesses that was felt immediately when hotels effectively went to zero occupancy. I knew that we could survive a short-term downturn in the economy, but nobody expected something this catastrophic. With the support of the SBA, Meadows Bank, and our belief that the recovery will require consistent and relevant marketing communications, we are well positioned to help our hotel property clients participate, and even flourish, in the recovery.”