Asian OTA Integrates with eRevMax for Advanced XML Connectivity

  • eRevMax
  • 12.03.14
Hong Kong based online travel agency,, has completed a two-way interface with eRevMax to offer automated channel management and reservation delivery to its customers.

Accommodation providers using eRevMax distribution solutions including RateTiger and Connect LIVE platform will now be able to make real-time ARI (availability, rates and inventory) updates and receive bookings generated on this channel through eRevMax solutions directly into their property management systems.

Following the two-way XML interface certification with eRevMax, joins the eRevMax Channel Ecosystem, thus providing the channel direct connection to the leading hotel PMS and CRS and enhancing its product proposition to potential hotel clients.  The data flow between the channel and the hotels are immediately reflected on the’s platform in real-time and give them the opportunity to improve booking conversion, offer a wide range of products and increase revenues. is a major online accommodation provider in Asia offering 125,000 hotels and 5,500 tour operator in 248 cities worldwide.

“Our partnership with eRevMax allows accommodation providers to further reduce their time to update rates and availabilities while automating reservation delivery directly into their PMS, enabling us to provide a better user experience for our customers," said Stella Ng, director of market management for "In addition, connecting with the eRevMax Hotel Ecosystem will give us the opportunity to explore new supply partners and improve our global inventory supply."

"Asia is the largest regional travel market, with online travel penetration expected to reach 31 percent by 2015," said Greg Berman, chief operating officer for eRevMax. "Our integration with will improve our portfolio by offering a diverse range of distributors through the eRevMax Channel Ecosystem. A greater number of hotels can now leverage the benefits of our Channel Ecosystem while streamlining their distribution efforts."

eRevMax is developing its connectivity solutions to help industry partners better match supply with relevant demand in a timely manner. The company’s sophisticated real-time distribution technologies are already being effectively used by over 20,000 hotels, resorts, and vacation rentals worldwide.

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