IHOP® Renews Merchant Link Contract through 2017

  • Merchant Link
  • 02.05.13
Merchant Link, a leading provider of payment gateway and data security solutions, is pleased to announce that it has renewed its contract through 2017 with IHOP® , America's favorite breakfast place.

Since 2002, IHOP has relied on Merchant Link to route payment transactions from the point-of-sale (POS) to the processor. In 2006, IHOP was one of the first major brands to implement Merchant Link’s TransactionVault™ cloud-based tokenization solution to protect customer credit card data stored in their environment. TransactionVault removes sensitive cardholder data from the POS and stores it in a secure, hosted "vault" – increasing security while reducing PCI scope. Today, Merchant Link supports more than 1,100 IHOP locations nationwide.

“We selected Merchant Link after conducting an exhaustive search and evaluation process that ultimately revealed we had the most reliable, flexible, secure and scalable solution on the market today,” said Randy Bogart, Executive Director of Information Technology of IHOP. “The company’s comprehensive support services for our franchisees and their tight integration with MICROS POS systems further set them apart.”

"We are pleased to continue our longstanding relationship with IHOP to keep their customers’ payment data safe, and we are proud of our ability to support national restaurant brands,” said Laura Kirby-Meck, EVP of Sales & Marketing at Merchant Link. “We will continue to provide IHOP the services it has come to depend on and we look forward to meeting its requirements for years to come."

IHOP’s future plans include the addition of another layer of security by implementing Merchant Link’s point-to-point encryption technology.



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