InnLink Partners with TrustYou

  • InnLink & Trust International – Now a part of Sabre Corporation
  • 06.20.14
InnLink Central Reservation Services has partnered with TrustYou to provide verified review data to enhance the use of its CRS and internet-based direct booking channels.

InnLink is a hospitality industry leader with over 22 years of experience, providing central reservation solutions for more than 7,000 properties.

TrustYou’s data-driven, revenue-building approach has a proven track record of delivering reservation revenue growth. It easily puts hoteliers in control of their property’s online reputation and helps influence decisions through the use of verified review data on a hotels direct booking channels.    

"Both InnLink and TrustYou are passionate about delivering exceptional, cutting-edge tools and technology to hoteliers," said Alan Young, SVP of marketing and strategic partnerships at TrustYou. "InnLink is also in the enviable position of being able to proactively monitor all of its hotels centrally using TrustYou’s enterprise solution thus offering exceptional value to its clients.”

“Customers of InnLink’s CRS platform (RESmatrix) now see their TrustScore alongside their aggregated verified review summary data. Having this data at their fingertips enables improved conversion rates and strengthens the direct booking channel, whether it be online or by voice," continued Young.

“The aggregated data from TrustYou enables our sales team and account managers to offer added insights and value to our current and future clients," said Richard Corso, CEO of InnLink. "We also offer clients TrustYou’s industry leading online reparation management tool at the property level so they keep on top of their online reputation and enhance their revenue performance.”

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