Loews Hotels & Resorts Implements Cendyn/ONE’s Advanced CRM Data Intelligence Solution

  • Cendyn
  • 01.12.16
Cendyn/ONE will implement a guest intelligence solution that will collect data from multiple property systems to provide real-time personalized communication to guests and immediate insight to staff for all 23 Loews Hotels & Resorts, headquartered in New York City.

The most innovative guest engagement and marketing automation solution for hotels and resorts, Cendyn/ONE’s CRM Data Intelligence™ Platform is a powerful CRM, guest intelligence and digital marketing solution that provides a single view of guest history, value, behavior, desire, intent and engagement. The CRM Data Intelligence Platform combines first and third party data sources to deliver dynamically generated, one-to-one marketing across all digital channels: email, web, display, mobile, video, social and search. The result is increased guest satisfaction and loyalty and significantly higher marketing ROI.

Cendyn/ONE was chosen for its ability to easily handle complex interfaces, leverage real-time data to drive true one-to-one communications, and provide sophisticated guest intelligence, reporting and analytics. Loews plans to deploy the solution at all of its properties and nurture its guests like never before. Loews’ staff is already using Cendyn/ONE’s CRM Data Intelligence Platform to anticipate their guests’ behavior and preferences to enhance guest experiences before, during and after their stay.

“We’re excited about our partnership with Loews Hotels," said Charles Deyo, CEO and founder of Cendyn. "They are forward-thinking and really understand how to best serve their guests. Their remarkable commitment to exceed their guests’ expectations fits well with our data-driven marketing approach.”




Related Articles
want to read more articles like this?

want to read more articles like this?

Sign up to receive our twice-a-month Watercooler and Siegel Sez Newsletters and never miss another article or news story.