New Version of iPlan Released by Newmarket

  • Newmarket, an Amadeus company
  • 10.09.14
Newmarket® International, Inc. has announced the release of the newest version of iPlan.

–iPlan provides venues with a solution that showcases meeting space online. Newmarket research has shown that event planners review an average 10.2 pieces of information when evaluating meeting space and are already 57 percent into the buying process before contacting a property for the first time. iPlan provides venues with a powerful online tool that presents the information event planners need, in ways they can easily understand, to move the sales process forward.

Highlights of the new iPlan version include:

  • A redesigned user interface to improve user experience
  • Enhanced marketing capabilities to enable venues to reinforce their brand
  • Detailed information about meeting space such as room details, supported setup styles and maximum capacity by setup style
  • New search functionality to make it easier to find the perfect meeting space
  • Powerful, streamlined ability to create a room online to evaluate the feasibility of a meeting room for an event
  • Collaboration capabilities to share, discuss and adjust room setups with other parties

"iPlan has always been a valuable resource for event planners who need to evaluate meeting space for their events," stated Jeff Hiscox, president and CEO for Newmarket. "With this new release, we succeeded in making iPlan easier to use for all levels of event planners – from casual to professional. The new market-driven capabilities such as collaboration and expanded tablet support help venues keep pace with and exceed event planner expectations."

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