Row NYC Implements StayNTouch Mobility Platform

  • StayNTouch Inc.
  • 03.08.16
StayNTouch, an innovator in mobile technology and property management systems for hotels, announced that Row NYC, an independent 1,331 room hotel in Manhattan, has implemented its cloud-based hotel software solutions.

StayNTouch’s solutions are gaining rapid adoption among distinctive hotels in all market segments and are now in place at dozens of properties in North America and worldwide.

Row NYC has been using the StayNTouch platform since mid-2015 and has seen property performance increase steadily since that time. In December, more than 800 guests checked in using the StayNTouch mobile check-in service, ZestTM. In the same month, ZestTM drove significant revenue for Row NYC through late check-out offers.

“The new technology has been embraced enthusiastically by our guests,” said Maurizio Bonivento, general manager of Row NYC. “The StayNTouch check-in system is generating positive feedback in our TripAdvisor reviews, past guests are recommending it – and, in turn, new guests are inquiring about mobile check-in when they make reservations. This is really just the tip of the iceberg. As more guests discover the convenience of the platform, I expect mobile check-in to be the primary check-in process in the future.”

Guests who provide an email address in the reservation process receive an email from the StayNTouch system that prompts them to begin check-in remotely. For guests who have not provided an email, they receive an alert: “Receiving a room is ready alert means guests can check their bags and enjoy the city,” said Bonivento. “It is a real convenience for them to be notified in real time when their room is ready to be occupied.”

In addition to mobile guest check-in, the StayNTouch solution allows on property associates to check in guests in anywhere on property via the StayNTouch Rover solution, a mobile/tablet extension of the hotel’s PMS.

Row NYC has implemented three StayNTouch cloud-solutions on one platform:

Zest™: Enables guest pre-engagement and mobile guest services via mobile web. Guest-enabled mobile check-in and out via smart phone or desktop. Private labeled, PMS-integrated mobile check-in and/or checkout. Review bill, preferences collected, upsell opportunities and remote key fulfillment.  Promote and monetize late checkouts.
Rover™: Overlays on top of PMS bringing the front office functionality onto a mobile/tablet in a touch/graphic user experience. Includes remote key encoding and secure credit card swipe featuring P2P encryption and tokenization. Enables staff flexibility to service guests anytime, anywhere. Line-busting. Zero training.
Rover Housekeeping™: Via any mobile device (iTouch, tablet, etc), housekeeping/staff has touch optimized user interface for full access to rooms-to-clean lists, room status, guest information and ability to update room status after servicing. More efficient staff. Quicker room turns. Happier guests. 
“We are delighted to partner with Row NYC,” said Jos Schaap, CEO-founder of StayNTouch, “The management team embraces innovation. Row NYC operates in one of the most competitive hotel markets in the country, so the success they have seen is fantastic, the feedback is invaluable – and their positive guest reaction is validation of the transformational power of StayNTouch’s solutions for properties of all sizes in all markets.”

Since its inception in 2013, StayNTouch has signed dozens of high profile properties and is currently deployed in select cities in the U.S and Europe. The company sees continued growth in these regions, and near-term expansion in Asia.

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