Samsung Showcases Strategic Alliances at HITEC 2013

  • Samsung
  • 07.03.13
Samsung Electronics America, a display and LED TVs technology company, showcased its strategic alliances with leading providers of broadband and interactive solutions at HITEC 2013.

Samsung Showcases Strategic Hospitality Alliances at HITEC 2013

Samsung Electronics America, a display market leader and award-winning technology innovator, announced that it showcased a wide array of strategic alliances with many of the leading providers of broadband and interactive solutions for the hospitality industry at HITEC 2013, the world's largest hospitality technology show. Samsung showed a variety of LED TVs, solutions and alliances designed to meet the varying needs of hotels, cruise lines and hospitals at the Minneapolis Convention Center, Booth #115, from June 24-27.

“We have worked very closely with a number of industry-leading integrators over the last year including Guest-tek, Quadriga, Swisscom, Acentic, UIEvolution and Intelity,” said Jonas Tanenbaum, vice president of hospitality at Samsung Electronics America. “In doing so, we have been able to offer hotels and their guests with a variety of premium LED TVs that offer outstanding picture quality and design and new, unique interactive experiences. We are delighted to be able to show so many of the successes of those initiatives at HITEC this year.”

Many of the LED TVs on display at HITEC 2013 offer Samsung’s proprietary H-Browser platform which is made available through alliances with integrators such as Guest-Tek. Built on the HTML5 standard with Flash support, H-Browser is a true Smart TV solution that provides guests with a premium interactive experience and features both free and video on demand (VOD) content. It is able to interface directly with the head end, whether the head end is located on or off the hotel premises.

“We have been delighted to work with Samsung over this last year to provide our hospitality customers with the robust, flexible H-Browser solution,” said Arnon Levy, CEO of Guest-tek. “As the number one global Smart TV brand, this offering from Samsung has been a game-changer in the hospitality industry. It provides unparalleled opportunity for hoteliers to offer premium entertainment options without costly VOD hardware for the first time ever.”

"Intelity is enthusiastic about the partnership between our company and Samsung, which has allowed us to offer our powerful guest service software as a standard component of Samsung Samsung LYNK™ SINC," said David Adelson, president and CEO of Intelity.

Allowing premium properties to achieve the next level of interactivity, H-Browser eliminates the need for a VOD set-top box, a costly and unsightly item. In addition, the slim, sleek design is not obstructed by external hardware, allowing for beautiful and space saving room designs.

For more information about Samsung’s Hospitality TV solutions, please visit http://www.samsung.com/us/business/hospitality or call 1-866-SAM-4BIZ .




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