SiteMinder's Channel Manager Selected by The Hotel Collection

  • SiteMinder
  • 12.17.14
The Hotel Collection, a U.K. provincial hotel group, has selected SiteMinder's Channel Manager to provide its entire four-star portfolio real-time access to more than 200 distribution channels worldwide.

The Hotel Collection comprises 21 hotels across England, Scotland and Wales – including the historic Imperial Hotel in Torquay; The Lygon Arms in Broadway, the Cotswolds; and the contemporary Hinckley Island Hotel in Leicestershire – which now benefit from greater revenue and reduced costs, thanks to the two-way integration provided by the channel manager between the properties’ management systems and channels online.

“We wanted our hotels to continue being experienced by all travelers, as well as welcoming the new generation," said Moz Shigdar, revenue & distribution director at The Hotel Collection. "Equally, it was crucial we selected a platform that streamlined our distribution methods and allowed us to focus on our guests. We found SiteMinder’s Channel Manager to be the clear market leader for its seamless, wholly-integrated solution from online to front desk, which allows us to drive revenue and lower costs."

The announcement makes The Hotel Collection the latest prominent hotel chain to continue the global adoption of SiteMinder’s Channel Manager. Over the 12 months ending June 30, 2014, the channel manager contributed to the $7.4 billion revenue and 18 million reservations that SiteMinder’s market-leading technology facilitated for hotels worldwide.

“SiteMinder is proud to have been selected by The Hotel Collection, which can now look at enjoying a more diversified distribution strategy to reach an even greater number of consumers – at a minimal cost,” said Bernhard Ballin, SiteMinder’s director of sales U.K./Ireland.

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