Umstead Hotel and Spa Selects Bulk TV to Provide Five Star HDTV

  • Bulk TV & Internet™
  • 07.31.14
The Umstead Hotel and Spa located in Cary, N.C., has selected Bulk TV & Internet (Bulk TV) to provide DIRECTV Residential Experience (DRE) throughout the property's 123 guestrooms and 27 suites.

This elite free-to-guest TV solution transforms the in-room entertainment experience by offering guests a full residential channel lineup with more than 100 channels from DIRECTV.

In addition to an expansive channel lineup, the DIRECTV Residential Experience features a faster, easier-to-use interactive programming guide that is operated by an anti-microbial, simplified remote. The system delivers programming to compact, easily hidden receivers in each guestroom or suite so that guests can enjoy the same DIRECTV experience they receive at home. The suites at The Umstead also offer DVR functionality, giving guests the ability to rewind, pause and record live DIRECTV programming.

"Even after a day of fine dining or lounging at the spa, we find many travelers still want to curl up and watch their favorite show," said Jason Seehafer, director of rooms for The Umstead Hotel and Spa. "DIRECTV ensures that guests of The Umstead have the same quality TV experience on the road as they enjoy at home."

Bulk TV has installed the DIRECTV Residential Experience in hundreds of hotels and is a leader in DRE installations nationwide. Since its inception in 2004, Bulk TV has grown rapidly and currently provides standard and high-definition TV services to more than 3,500 properties in every state and across all major brands. The company provides turnkey solutions including complete engineering and fulfillment of technologies, project management, professional installations and 24/7 technical support.

"The Umstead Hotel and Spa is an exceptional property that puts a strong emphasis on providing exquisite accommodations for comfort and relaxation," said James Jessel, vice president of sales, Bulk TV & Internet. "The unmatched features of the DIRECTV Residential Experience complement the upscale atmosphere of the guestrooms offering a unique in-room entertainment experience for guests and a competitive advantage for the hotel."

In addition to the DIRECTV Residential Experience, Bulk TV also provides centralized headend solutions, which enable the hotel to provide a customized, channel lineup without equipment in the guestrooms.




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