Vendor Updates


2010 Spring
Portsmouth, NH

Amadeus Hotel IT – Checking In
What do 450 hotel experts worldwide, an annual technology research and development investment of more than $400 million and one of the world’s largest civil data centers bring to the global hotel industry?

Centrally Scalable IT Solutions That Work
Since 1987, Amadeus has commanded global leadership in the development and implementation of IT systems for travel suppliers, re-sellers and end-users. It leverages its position as a top distributor of travel to develop unique technology innovations that streamline hotel processes, reduce IT complexity and deliver ROI.
For the hotel industry, the need for simplified, enterprisewide solutions is clear.

Revenue, inventory and customer management tools proliferate across operations and distribution channels, often addressing distinct areas at individual properties. Processes are frequently complex, fragmented, time-consuming and costly.
Simultaneously, Internet sites and iPhones® have empowered the traveler with information. Increasingly savvy guests demand more choice, superior service and, of course, the best rates.

“In this environment, the last thing hoteliers need are IT headaches,” said Vic Pynn, executive vice president for Amadeus Americas. “Amadeus is bringing hotel IT together, simplify its use and leverage its capabilities to unlock brand value.”

Transform Your Hotel Business
Amadeus hotel technology solutions increase revenue by transforming marketing, merchandising and distribution.

An above-property solution designed around a single view of the guest means hotel chains can deliver better customer segmentation, unprecedented personalized guest services and one-to-one marketing across any customer touch point. It provides better revenue optimization strategies through easy and flexible rate and inventory management and immediate insight into market conditions, global performance indicators and more.

Amadeus technology improves merchandising capabilities by empowering hoteliers to market products and services with compelling content and to make timely and effective up-sell and cross-sell offers beyond hotel amenities.
And it expands sales opportunities by broadening distribution and tailoring offers to optimize the mix of direct and indirect channels.

Achieve Breakthrough Efficiencies
With IT united by a single database, inventory fragmentation and duplication is eliminated, and global business strategies can be centralized. Amadeus’ open, modular architecture also accommodates new properties and processes easily, and a single set of reports removes the need to reconcile information from multiple sources. Additionally, easy-to-use interfaces improve staff productivity and minimize training time.

Bottom line: Amadeus streamlines core processes to achieve breakthrough operational efficiencies that cut costs.

Pioneer New Services
Amadeus’ open, unified IT architecture also builds a foundation for creative, personalized, one-to-one services that drive brand differentiation and customer loyalty.

Access to guest information is consistent across the hotel chain, enabling the reservations call center, front desk personnel and guest services staff to recognize customer preferences, anticipate needs and exceed them with personalized service – every time.

The Amadeus Advantage
Amadeus is committed to delivering and investing in technology solutions that transform the hospitality business by building brand value, modernizing operations, increasing revenue and cutting costs.

Hotel chains can rely on Amadeus’ proven track record of helping travel suppliers meet rapidly changing business needs through agile, innovative and continuous technology evolution.

For more information about Amadeus Hotel IT, visit  

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