Vendor Updates


2009 Fall
New York, NY

Hospitality Solutions
The hospitality division of SoftBrands provides end-to-end solutions for corporate chains, management companies, independent hotels, government lodging and diverse housing and lodging operations, and is the second largest technology provider in the industry.  SoftBrands is an innovative and highly flexible provider of enterprise information solutions strategically designed for the worldwide hospitality industry.  As a specialist in lodging automation systems, the company takes pride in seamlessly merging the requirements for delivering a quality guest experience with the inner workings of day-to-day hotel operations to ensure a smooth running organization.  SoftBrands’ applications meet the needs of any size and type of organization, ranging from five to 5,000 rooms, from one property to hundreds, and from limited-service to mega-resort. 

SoftBrands solutions help improve the critical operations and increase the profitability of its customers.  Solutions range from the company’s Internet-native applications, the Epitome property management system (PMS), and Core central reservation system (CRS), which support the group and chain markets, to its highly functional, simple-to-use Medallion PMS for independent and boutique hotels.  SoftBrands’ hospitality offerings include:
• Lodging management tools: property management, spa management, food and beverage management/POS, golf management, condo/hotel management and on-site or remotely hosted (ASP) deployment.
• Corporate centralization and consolidation tools: central reservation system (CRS), reservation call center management tools, Web reservation booking engine.
• Strategic analysis and planning tools: customer relationship management (CRM), business intelligence (BI), data warehousing, multidimensional online analytical processing.
• Services: infrastructure design, purchase, hosting and installation; training, retraining, train-the-trainer and customized programs; and project management.
• Support: multiple levels of call options; proactive analysis to monitor call volume, types and processes; and constant measurement through customer satisfaction surveys.

Customer-focused Service
As a hospitality industry support and services leader, SoftBrands has set a high standard by delivering exceptional 24/7/365 global support services for all of its hospitality customers.  SoftBrands provides experienced staff, many with backgrounds in the hotel industry.  The company gives customers access to a self-service online support customer center and knowledge center.  And the company ensures successful installations with proven methodology, customer training, go-live support and post-installation reviews. 

SoftBrands’ highly skilled, customer-focused staff helps hoteliers around the world leverage existing IT investments while integrating systems and business processes with partners and suppliers to deliver sustainable competitive advantage.

For more information visit or call (800) 497-0532.

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