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In case you missed my last column from two weeks ago, it included a very short online poll to assess readers’ plans vis-à-vis the two competing technology-oriented trade shows scheduled for June 26-29. I will report the results in my next column, but if you haven’t taken the poll already, I’d really appreciate it if you could complete it now. The average respondent so far needed just over 90 seconds to complete it, and it will help a lot of people who are still undecided whether to head to Las Vegas or Toronto. Thank you!

The hospitality industry continues to face major challenges as the labor landscape shifts, driven by the pandemic and global macro-economic factors. As in other industries, hoteliers find themselves having to re-write the value proposition of working at a hotel. 

With every new year come the most recent studies and latest predictions aimed to forecast trends that will impact our industry. 2023 is no different.

Before this week’s column, I’d like to ask you a favor. If you could complete this short survey, we can gather some data that may help a lot of my readers who are trying to assess the relative traction of the competing trade shows scheduled for the end of June. While it’s great to hear that AHLA and HFTP have now agreed to avoid conflicting dates in future years, this year both shows are scheduled for June 26-29. I know many attendees and even some exhibitors are still trying to decide which show(s) to attend. Many are taking a wait-and-see attitude but want to know what others are doing before deciding. I know I do.

Looking ahead, Point of Sale or POS systems for hospitality will be shaped by the confluence of data and interoperability.  Data, understanding guests’ interests, behavior, and history, allows staff to deliver a better and more targeted experience. The interoperability of this data allows for the guest experience to be seamless. Combining these two things ensures that guests will receive a highly personalized smooth experience that feels natural. 



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Articles tagged as: HFTP
The Single Best Summary of HITEC 2021
Posted: 11/02/2021 by Lyle Worthington

It felt so good to be back in the real world. I suppose that is the single best summary of HITEC 2021 I can come up with. There are quite a few recaps out there on the education and vendors – so I want to focus first on the human side of HITEC. After two years of virtual meetings, video chats, and home offices, we were once again able to walk a convention floor, shake hands, hug, and celebrate in person. Despite the need to wear masks and the extra-wide spacing between chairs and booths, it felt like a normal HITEC: a large convention floor, big vendor events, and a full education program. Certainly, there were fewer people this year, but at some of the events and in some of the sessions you couldn’t tell. Many of the education sessions were standing room only - even the Monday morning sessions. 

HITEC … IRL
Posted: 10/19/2021 by James Lingle

“How great is it to be HERE?”
As I took the stage at last month’s combined HITEC/ HFTP Annual Convention to moderate a panel on the outlook of the hospitality industry, that was the first thing I remember saying.  I hadn’t planned it, I didn’t have that in my notes, it just came out.  The response told me that I wasn’t the only person who felt that way.

HITEC 2021 Tip #1: You NEED to Attend
Posted: 07/07/2021 by Ron Strecker

When HITEC takes place on September 27–30 in Dallas, it will have been 27 months since the last in-person HITEC.  For many, this annual event offers the opportunity to visit with most of your current vendors in one location.  It also creates an opportunity to meet vendors offering creative solutions you have been searching for.

Amid the global COVID-19 pandemic, Hospitality Financial and Technology Professionals (HFTP) announced last Wednesday during a press conference to industry media that the organization will consolidate its three major annual events to one location over a four-day period in October, and will call it, “The Best of HFTP.”