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What a difference nine months makes. Last September, we gathered in Dallas for the first post-COVID HITEC. Or more accurately, some of us did, but many of the usual exhibitors and attendees sat on the sidelines, hamstrung by the uncertain pace of the recovery, budgets, pandemic travel policies, and personal health concerns. The exhibit floor last fall was significantly smaller than in recent years, and attendance was down, even if most of the vendors felt that the quality of attendees was higher. Those who attended were seriously looking to buy, and the vendors I spoke with were mostly very happy with the event despite the downsizing.

In life, the easiest decisions to make are the Boolean ones, those for which there are only two possible answers. When your choices are yes or no, true or false, up or down, and in or out, then you can make your wants and needs definitively known in a matter of seconds – just ask any two-year-old.  

Just as technology has become more ubiquitous throughout our lives, it is now impacting guest service and hotel operations throughout all departments in a hotel. To provide more exposure to the growing costs associated with hotel information and technology systems, the 11th edition of the Uniform System of Account for the Lodging Industry added a discrete undistributed department to capture these expenses. Prior to the 11th edition the costs for phone and internet service, payroll for telephone operators and computer technicians, and charges related to information systems were allocated to multiple departments within the operating statement.

The sort of web hosting you select is critical for the website you wish to build. If you are just getting started, you should familiarize yourself with the many forms of web hosting. You can then determine which choice is ideal for your website. 

 

My last column outlined the challenges of connecting hotel systems in order to exchange the data they need from each other. Where vendor-supported interfaces exist and do exactly what you need, they are usually the best way to get reliable performance. But in many cases, available interfaces may not meet your hotel’s particular requirements, they may not exist at all, or they may be cost prohibitive.



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Articles tagged as: Hotels

Is your hotel’s data protected? What if your hotel lost access to its data overnight? A situation like this would be more than an inconvenience, it would threaten your hotel’s operations and negatively impact your business in a myriad of ways. Loss of access to data could be the result of an on-premises system crash, which will be inconvenient, but which can be brought back into operation reasonably quickly with the help of your PMS and IT teams. The more serious threat to hoteliers is ransomware attacks, and unfortunately, thanks to their rising prevalence, should be a real concern to hoteliers.

A Flurry of Hotel Tech Company Mergers and Acquisitions Marks the End of 2021
Posted: 12/01/2021 by Fran Worrall, Hospitality Upgrade Editor

Since early 2020, the hospitality sector has witnessed a sea change. The worldwide disruption triggered by the COVID-19 pandemic forced almost every technology company in the industry to review their portfolios, reassess their strategies and redirect resources into areas with the greatest growth potential. Some businesses became targets for opportunistic deals, while others struggled to operate in ‘new normal’ mode.

Black Friday has surged in popularity over the past decade, and it has become the most important day for hotels to capture online bookings. Many travelers wait specifically for Black Friday to book their travel for the year, and most hotels cannot afford to miss out on this huge share of the business. Of course, creating an enticing sale offer is the first step to beating the competition and guaranteeing conversions. From discounted rates to special inclusions, there are many ways that hoteliers can tempt potential guests and encourage them to book a stay. 

Finding ways to justify the cost of new technology can be a challenge in today’s current environment, but many hoteliers are relying on it throughout the pandemic to improve operations, interact with guests, train workers, and increase revenue. With 2022 in sight, the rest of the industry is taking stock of the most valuable technology innovations that were successfully put-to-use this year. One big hurdle remains: the hotel property-management system.

The Single Best Summary of HITEC 2021
Posted: 11/02/2021 by Lyle Worthington

It felt so good to be back in the real world. I suppose that is the single best summary of HITEC 2021 I can come up with. There are quite a few recaps out there on the education and vendors – so I want to focus first on the human side of HITEC. After two years of virtual meetings, video chats, and home offices, we were once again able to walk a convention floor, shake hands, hug, and celebrate in person. Despite the need to wear masks and the extra-wide spacing between chairs and booths, it felt like a normal HITEC: a large convention floor, big vendor events, and a full education program. Certainly, there were fewer people this year, but at some of the events and in some of the sessions you couldn’t tell. Many of the education sessions were standing room only - even the Monday morning sessions. 

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