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My last blog addressed the hiring spree that appeared on the horizon once future bookings finally started trending upwards. Several senior hoteliers told me that it was right on the mark, that some hotels now have more than 100 open positions – and very few applicants. Former staff have either moved on to other, more stable industries, and they as well as potential new hires may be disincentivized to return to work by continuing government subsidies and/or child-care needs. If the rapid change from furloughs to hiring spree describes your situation, then you will want to explore some of the tech options I raised in the earlier blog, which continues here.

I have worked with so many fantastic people over the years. Team members. Clients. Partners. Alliances. What I do know is that human beings are complex and, at the same time, simple. We all need connection. We all need people who believe in us. We all need a sense of belonging and the certainty that our contributions are valued.

The deployment of cashless payment solutions, a necessary commercial change, has been spurred by the pandemic. Indeed, many businesses have taken the additional step of banning the use of cash altogether. But there’s a problem here as this approach disrupts our service tipping mode. This may result in demoralized staff or lead to costly wage increases.

The hotel industry is planning for its recovery from the COVID-19 pandemic. Industry leaders are flooded with forecasts and opinions about when and how the recovery will happen. Nearly every one of these predictions is wrong.

The travel industry is finally starting to see signs of real recovery. Air traffic and hotel occupancy are starting to pick up, and future travel plans are now being made at a robust pace for the summer and fall of 2021. Many hotels that have been operating at reduced or skeleton staffs, or closed entirely, are now starting to make hiring plans. Even with returns to reduced staffing levels, this will likely lead to the largest hiring spree in the industry’s history in coming months.



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Articles tagged as: hotels
How Will Tipping Work in a Cashless Hotel
Posted: 04/01/2021 by Larry & Adam Mogelonsky

The deployment of cashless payment solutions, a necessary commercial change, has been spurred by the pandemic. Indeed, many businesses have taken the additional step of banning the use of cash altogether. But there’s a problem here as this approach disrupts our service tipping mode. This may result in demoralized staff or lead to costly wage increases.

The hotel industry is planning for its recovery from the COVID-19 pandemic. Industry leaders are flooded with forecasts and opinions about when and how the recovery will happen. Nearly every one of these predictions is wrong.

What 2020 Taught Us
Posted: 01/12/2021 by Renie Cavallari

In early 2020 in celebration of Aspire's 25th Anniversary, I wrote a book called Sh*t I Wish I Knew, 25 Lessons over 25 Years. When we decided to make it a "limited edition," we had no idea how profound that decision would be!

What a difference a year makes. After hotel occupancy peaked at 62.2 percent last January, the onset of COVID-19 led to seven months of consecutive drops, bottoming out at 24.5 percent in April before stabilizing around 48 percent in October. Hotels have largely remained in operation during this bumpy ride thanks in part to investments made in new technology such as contactless communications, data analytics, and automated systems. Hotels are increasingly embracing innovation like never before as they search for new ways to operate, shedding outdated strategies in favor of what works.

The Pathway to Peace = Gratitude
Posted: 01/11/2021 by Renie Cavallari

In the chaos of an epidemic, we have never longed more for peace. Peace of mind. Peace between each other. Peace on earth.

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