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Definitely Doug 10/18/19
Posted: 12/06/2019

Sustainable Innovation
 
Sustainability can yield multiple benefits to hotels. Saving energy and water yields direct cost savings. Revenue can be generated by guests who prefer to deal with businesses that minimize their environmental impact. And many would argue that conserving scarce resources is simply the right thing to do.

Definitely Doug 12/6/19
Posted: 12/06/2019

Meetings Innovation
 
The sale and delivery of groups and meetings is perhaps the most significant and under-automated functions for many hotels. Even though groups often account for 30% to 60% of revenue, most group bookings are still handled manually for most if not all of steps, as they move from a meeting planner’s research to a confirmed booking.

The biggest enemy to any system is complexity. In a system of inputs and outputs, such as an enterprise system, more complexity means more parts are used in interaction with inputs to create the outputs. Every part that must be built and maintained costs time and money

Tracking the evolution of key performance indicators (KPIs) over time allows hoteliers to identify meaningful trends, create forecasts and budgets and assess the results of different strategies. To perform this kind of analysis, data has to be recorded within consistent time intervals and in chronological order. This is known as a time series.

Definitely Doug 11/15/19
Posted: 11/15/2019

Every time I turn around these days, I see a new vendor or product promising something called a complete Guest Experience Management, Guest Journey Management, or Guest Engagement (or some variation on those words). This week I looked at some of the emerging products claiming to be in this space, both to try to better understand it, and to see what promising ideas it may hold.



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Your Job is to Turn on Their Motivational Switch

02/21/2017
by Renie Cavallari

Our value as leaders is in how we help others achieve.
In my research for my new book, aspire... to shine, I interviewed and collected data from hundreds of highly motivated and not-so-motivated people. There is one overriding commonality for all of us:

Our motivations reflect what we value and why we currently value it.
As a leader, you can only inspire people. You can’t motivate them because their motivational switch has only one operator… them! So, how do leaders help shine the light so they bring out the potential of their people and help turn on someone's motivational switch?


If you want people to play “all in,” you have to play all in. You also have to create an inspiring environment that recognizes those who do. We naturally engage when we feel connected and important. Clearly, a person who feels valued is more likely to engage than the reverse.


When we are engaged, we turn on our motivational switch. We are inspired to learn and do more. We care more deeply. We impact others. This energy connects us and turns up the light. The brighter the light we create, the more we feel energized! This inspires us to do even more. Remember, leadership is a behavior, not a position. Engagement is about inspiring people to participate. Your job is to help shine the light so they choose to engage... so they choose to be "all in."


Playing all in is an emotional commitment that can be inspired but not demanded. As a leader, how people participate reflects you.


For your team to truly shine, you must understand how your work and the work of your team contributes to the vision of the company. Inspiring leaders who help people connect the dots between what they do and “the why” help them turn on their motivational switch, regardless of their work product.


In my years of research around “shining,” I identified three interesting trends around why people shine and what influences them to shine:



1. Our ability to align our passions and contributions with our work and life
2. Our choice to be an active life participant, “an engager”
3. Our knowledge around what truly motivates us

All three help us turn on our own motivational switch. When your switch is in the “on” position, everything is possible!


Like a light switch, pride energizes people. Your job as a leader is to turn it on through engaging, inspiring and aligning your team members. Now you have illumination!


When people feel pride, they synergize. They do the right things without being asked. They feel confident and make things happen. They know the accomplishment will feel good. It just feels right.


Another way to help your team shine is to create focus. When we are focused, we are not just productive, we are also highly engaged and motivated. Motivation is a deep desire to do something... it’s the reason (or reasons) a person is acting in a certain way.


When we have clarity around our motivations, we can establish goals that align with what we want in our life. When we don’t know what we want, it is hard to feel motivated toward it. Goals give us focus.


In addition, you want to know the motivation behind your goals and those of your people. When you understand what you gain by achieving each goal, you naturally turn on your motivational switch. Knowing the goal is only step one. You have to know what your real motivation is behind the goal!


Leaders must align goals with the motivations of their people so if you want to know what motivates your people, just ask them.


Download the first chapter of aspire... to shine for free and learn more about being a Shiner and turning on that motivational switch.

About The Author
Renie Cavallari
Chief Instigating Officer
Aspire Marketing


Renie Cavallari is the chief instigating officer with Aspire Marketing. She can be reached at renie@aspiremarketing.com.

 
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