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A groundbreaking new report by the Urban Land Institute in Washington, D.C. explores sustainability in the hospitality industry and examines ways in which hotels are incorporating eco-friendly best practices into both operations and construction. The study includes insights from leading hotel owners, developers and investors.

Every hotel owner wants to know how he can increase the traffic to the website, and at the same time, boost direct bookings. The key to accomplish both the objectives is to design a site that is accessible even to disabled people. It will not only improve the usability for all types of visitors, but it will also improve your market penetration. Designing ADA website is also very imperative to prevent legitimate complications. In addition to this, an ADA feature will aid in improving the website performance in search engines.

The underappreciated city of Minneapolis served as host for the 2019 edition of HITEC (produced by HFTP) which wrapped up its most recent four-day run on June 20, 2019. In the days and weeks leading up to the event, meeting solicitations and party invites filled my inbox at a growth rate any VC or entrepreneur would envy. As a first-timer to this international hospitality technology behemoth, it became apparent that HITEC actually begins a few weeks prior to when that first request or invitation lands in your over-stuffed inbox.

Time is limited. Once it’s gone, you can’t gain it back. Similarly, once a room goes unsold for a night, it will go unsold forever. There’s no way to recover that loss, because there’s no way to go back in time.
 
Many hotels fight this limitation by trying to sell as many rooms as possible. If all the rooms are completely booked, time no longer becomes a factor. But most don’t have the luxury of being at-capacity every single night. That’s why last-minute booking apps are growing in popularity in the industry, where hotels can make the most of each day. These apps specifically target guests who don’t plan far in advance, seeking accommodations from one week to one minute later.
 
There are several different ways your hotel can benefit from using last-minute booking apps in your business strategy.

IoT is Coming, Jon Snow…
Posted: 05/21/2019

Hospitality is prime for the coming advent of the various devices that make up the Internet of Things. Estimates show the industry now represents 17.5 million rooms worldwide and savvy guests are demanding more personalization and an overall improved guest experience along their connected travel journey and belief is that IoT can bring this to reality. 



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The Sea of Mediocrity

07/22/2016

At work, an astounding 72 percent of people play at the mediocre level according to research based on Aspire's 10-year study of top performing people and teams. Think of the productivity and profits lost!

To get your people to perform at a higher level, you must first look at the three components of highly competent performers, regardless of their tasks and responsibility.

The Head
What is their mindset towards their work and responsibilities? Does it serve them or are they unmotivated? Motivation is fuel. Without it you don’t go far or get anywhere fast. And remember, you can’t motivate another person – you can only inspire them.

Head trash is a major killer of performance. So how can you help someone feel pride in their contributions to the team? All great performers have a positive perspective on their work. Help them find the emotional why behind their work and turn on their motivational switch. 

The Skills
What is their level of skill? Do they have the knowledge and skillset to do the tasks required to deliver on their responsibilities? Some skills are natural whereas some are nurtured. If a job requires organization and that is not someone’s nature, you have the wrong person in that position. People can learn to nurture a skill and you have to be prepared for the long road to competency that may lie ahead.

Many skills require training and training is not a one-time affair. How can they learn more? How can you set an expectation that requires them to constantly look to evolve into an outstanding performer?

Onboarding a new hire effectively bestows the skills they need to meet the expectations of the job. When you miss the opportunity to bring someone into your organization effectively, you can trigger feelings of incompetency and inadvertently trigger head trash, the major killer of performance.

The Processes
What processes do your people need to optimize their productivity and effectiveness? Many times we don’t look at our work as a process and yet process breeds efficiency. Process helps make us competent more quickly as repetition is the mother of skill.

Moving someone to a higher level of performance takes managers who effectively coach for performance improvement, using encouragement and communication as tools to establish motivation and accountability.

Raise the bar on the sea of mediocrity that likely exists inside your organization – for mediocrity, like denial, only slows you down.

About The Author
Renie Cavallari
Chief Instigating Officer
Aspire Marketing


Renie Cavallari is the chief instigating officer with Aspire Marketing. She can be reached at renie@aspiremarketing.com.

 
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