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IoT is Coming, Jon Snow…
Posted: 05/21/2019

Hospitality is prime for the coming advent of the various devices that make up the Internet of Things. Estimates show the industry now represents 17.5 million rooms worldwide and savvy guests are demanding more personalization and an overall improved guest experience along their connected travel journey and belief is that IoT can bring this to reality. 

The forces driving local search rankings are constantly changing. But recent studies suggest that in 2019, four key factors make up the local search algorithm. 
 
The most significant factor is Google My Business (GMB). If you’re not on it, get on it now.

The robotic revolution in the hospitality industry might seem to have taken a step back. This January, the famously quirky Henn-Na Hotel in Japan fired half of its 243 robot staff. The robotic workforce reportedly irritated guests and frequently broke down.

Think about the moment when you first enter your hotel room. Look around: Does the room tell you anything unique about the hotel where you are staying? Or is it all beige walls and double beds with white covers, and you have to walk back outside and look at the sign on the hotel’s facade to even remember where you are?

Hotel guests commonly bring multiple devices with them during their stay. However, many hotel environments don’t provide easy access to charging outlets. This situation can lead to a guest feeling more than inconvenienced. A recent survey found almost 90 percent of people "felt panic" when their phone battery dropped to 20 percent or below.



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Wallpaper, Dual-View and Holograms: The Biggest and Best of DSE 2017

05/10/2017

In a world constantly vying for your attention, unexpected content and form factor is king. While large digital displays in High Definition (HD) or Ultra High Definition (UHD) are almost a commodity, new form factors are successfully capturing the attention of potential consumers. Whether it is the digital outdoor roadside signs that change every few seconds, a series of displays with sequenced creative content, or displays that draw attention because of their unusual size or placement, digital signage is being used to capture the attention of a growing population which is fixated looking at mobile phone screens.

The 2017 Digital Signage Expo held in Las Vegas was a Mecca for new designs and content systems geared to Digital Out of Home (DOOH) advertising.

Both literally and figuratively at the front of the exhibits was LG, which introduced a family of products based on their organic light-emitting diode (OLED) technology. This technology allows displays to be curved and ultra-thin. In addition to a multi-curved display, LG also introduced its Wallpaper and Dual-View products. The Wallpaper is 3.65 millimeters (0.15 inches) thin, can be viewed from any angle, weighing less than 17 pounds for a 65-inch display. Dual-View has displays on both the front and back, which can be presented as the same or different content. I guess if both sides are independent displays, there is no front or back. It can be suspended from above with a rotating mount or configured in a stationary flat or curved display.

LG Curved Dual-View Display
Beyond the standard 16x9 aspect ratio screens, a number of vendors are offering displays in configurations that lend themselves to specific application such as directions, notifications, etc. Aspect ratios of 16x5 lends itself to displays that are mounted perpendicular to a wall, with information such as airport gate numbers with the flight and departure information alternatively displaying.

Numerous vendors displayed integrated touchscreen solutions for self service, for uses like restaurant menus. The success of these offerings is dependent on the integration of the touchscreen with the back end process, and the intuitive organization of the content. Two concerns with the touchscreen self-service environment are that the screens are difficult to keep clean with the high finger traffic, and the reticence of many people to touch a surface that has been touched by others. Perhaps the most futuristic and Sci-Fi like product presented at DSE may be the answer.

While it is not yet ready for commercial use, Asukanet out of Japan has engineered an interesting solution. The content of a standard monitor is passed through a plate at a 45-degree angle and is re-formed in mid-air as a hologram. That hologram can be configured to re-form within a specific location. A sensor can determine where a person is ‘touching’ the hologram, and interpret that location as any touchscreen interface would. The result is a screen that never needs cleaning and can’t be contaminated. Asukanet only sells the plates, but the integration of this clever product into production looks like it is only a matter of time. To see the technology, go to www.aska3d.com.

Please look for the Summer/HITEC issue of Hospitality Upgrade where more information about TV technology will be shared.

About The Author
Bill Geoghegan

LGT Consulting


 
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