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Who Are We:

Hospitality Upgrade is the only media source dedicated to covering all facets of technology for the hotel and larger hospitality arena.  Hospitality Upgrade provides the latest technology trends for the hotel and focuses on new industry trends and products, in-depth analysis by leading hospitality consultants, insider news, interviews with top industry executives and profiles from many of the industry’s solution providers.
 

Who is Our Audience?

Hospitality Upgrade is read by hotel, travel and foodservice professionals including management, independent operators, executives and chains. Regular coverage focuses on new industry trends and products, in-depth analyses by leading hospitality consultants, insider news, interviews with top industry executives and profiles from many of the industry’s solution providers. Specific topics include purchasing and maintenance of the following hospitality systems: point of sale, property management, back office, sales and catering, marketing, Internet, in-room, restaurant management, central reservations, guest response, handheld/wireless technologies, executive information and more.

Circulation and Demographics

2019 Magazine Circulation:
Countries Mailed: 78
Established: 1992
Frequency: 3 issues per year
Magazine Distribution: *26,000+
*Includes comp list


2019 Online Statistics
Pageviews: 282,141
Users:  96,294
Pages per session: 1.58
Average session duration: 2:11
Source: Google Analytics (October 2018-September 2019)


2019 Online Visitors by Geography:
Americas: 65%
Asia: 20%
Europe: 10.2%
Oceania: 2.3%
Africa: 2.2%
Other: 0.2%
Source: Google Analytics (January-September 2019)
Upcoming Deadlines

Circulation and Demographics

Readership by Title:

- More than 45% of our subscribers are director-level and up executives within the hospitality industry that research, purchase or approve technology for their companies.
- More than 20% of subscribers work in MIS, security, development/design, F&B, purchasing or consulting areas.
- 20% of subscribers work in the sales, marketing, guest relations or communications areas of their properties or companies.
- Other subscribers include professionals from the housekeeping and engineering areas within the industry and educational institutions that focus on technology for hotels, resorts and restaurants.
(Source: Proprietary subscriber study)
Upcoming Deadlines

Readership by Title:

By Business Classification:

All recipients of the digital and print editions are opt-in subscribers from the hospitality industry with an interest in technology. Professionals from the hotel, motel and management categories, as well as the casino, cruise, resort, spa, club, conference, sports arena and restaurant categories are included. Additional categories include hospitality consultants, educational institutions and the technology companies that provide solutions to the hospitality industry.
Upcoming Deadlines

By Business Classification:

Event Distribution:


Hospitality Upgrade has bonus distribution at several industry events throughout the year:  AAHOA, Executive Vendor Summit, HTNG, Hunter Investment Conference, seatrade, HITEC Europe, HITEC North America, CIO Summit, HSMAI ROC, G2E, HFTP Annual Convention, HITEC Dubai, HX: The Hotel Experience Powered by AAHOA, Lodging Conference, HUG, HOSPACE

Upcoming Deadlines

Event Distribution:

ANNUAL HOSPITALITY UPGRADE EVENTS:

Executive Vendor Summit 

The 16th annual Executive Vendor Summit will be held March 25-27, 2020 in Nashville, TN. This two-day conference is an invitation-only event limited to presidents and C-level executives (CEO, chairman, owner, founder) of technology providers actively involved in the hospitality industry. The Executive Vendor Summit presents thoughtful discussion topics, quality speakers and a relaxed networking environment. For more information visit HospitalityUpgrade.com/VendorSummit.
 
This event offers exclusive sponsorship opportunities that require advertising commitments.
Vendor Summit
 

CIO Summit 

The 19th annual CIO Summit will be held September 9-11, 2020. This two-day conference offers a unique combination of networking, program and social events for C-level technology executives. It is an exclusive, invitation-only conference with a strong focus on the CIO role. Participation is limited to the “who’s who” of technology leaders at major hotels, casinos, cruise lines, management and timeshare companies, allowing unprecedented peer networking. For more information visit HospitalityUpgrade.com/CIOSummit.
 
This event offers exclusive sponsorship opportunities that require annual advertising commitments.
The CIO Summit
Upcoming Deadlines

ANNUAL HOSPITALITY UPGRADE EVENTS:

Upcoming Deadlines

SPRING 2021 Issue - Vendor Updates are due January 29
Partial Page ads are due February 9
 & Full Page ads are due February 16


NEW! Featurette Article commitments are due by January 20, 2021 (please see below to contact for additional information)

For more information on advertising, please contact the sales department at 678.802.5304 or sales@hospitalityupgrade.com.  

Double-Page Display Ad

Your double-page display ad with premium placement will be seen by more than 26,000 opt-in subscribers representing the hospitality technology industry.

  • File format- PDFX-1a:2001
  • Finished file size – width = 16.5 inches wide at trim, 16.875 inches wide with bleed space (bleed shown at red line)
  • Height – 10.875 inches high at trim, 11.25 inches high with bleed space. (bleed shown at red line)
  • Please leave room for element space in the gutter.
Click for full details
Upcoming Deadlines
Spring 2021 Issue Material Deadlines:
Vendor Updates are due January 29
Partial page ads are due February 9
Full Page ads and Double Page spreads are due February 16
Feature or Featurette Articles commitment due January 20

Double-Page Display Ad

Dimensions:
Live Area:  16.125 x 10.50 inches
Bleed Size: 17.25 x 11.25 inches
 
Price:
1x $7,300
3x*: $5,950
All rates are NET and in U.S. dollars.
*Discounted rate for packaged advertising
VALUE ADDS TO PRINT
  • All print ads in Digital Edition, iOS and Android versions
  • 75-word online “Tech Provider” profile – Click to View an example
  • Press release postings on hospitalityupgrade.com and distribution on Watercooler enewsletter and Siegel Sez
  • Press release archive on your “Find A Vendor” profile
  • Up to 5 Recent Installs in print and Digital Edition
  • Case Study/White Paper submission
DIGITAL EDITION MAGAZINE OPPORTUNITIES

Hospitality Upgrade Magazine’s Digital Edition is not a mirror of the printed issue.  Instead the digital edition provides enhancement opportunities for ads, video placement, pop-up messaging, quick search through current issue and archives, exclusive sponsorship messaging and more.

 

Full-Page Display Ad

Your full-page display ad will be seen by more than 26,000 opt-in subscribers representing the hospitality technology industry.

  • Trim size: 8.25 inches (wide) by 10.875 inches (high), please add a minimum of 3/8 inch bleed space (min 3/16 to each side)
  • Recommended live area: 7.875 (W) x 10.50 (H)
  • Please keep crop marks out of the live area and trim but we do recommend using crop marks for page positioning.
  • Also please keep all text, graphics or logos at least .25 inches from trim line (or use the recommended Live Area).
  • File format: PDFX-1a:2001
Click for full details
Upcoming Deadlines
Spring 2021 Issue Material Deadlines:
Vendor Updates are due January 29
Partial page ads are due February 9
Full Page ads and Double Page spreads are due February 16
Feature or Featurette Articles commitment due January 20

Full-Page Display Ad

Dimensions:
Live Area:  7.875 x 10.50 inches
Bleed Size: 8.625 x 11.25 inches
 
Price:
1x $3,830
3x*: $3,275
All rates are NET and in U.S. dollars.
*Discounted rate for packaged advertising

VALUE ADDS TO PRINT
  • All print ads in Digital Edition, iOS and Android versions
  • 75-word online “Tech Provider” profile – Click to View an example
  • Press release postings on hospitalityupgrade.com and distribution on Watercooler enewsletter and Siegel Sez
  • Press release archive on your “Find A Vendor” profile
  • Up to 5 Recent Installs in print and Digital Edition
  • Case Study/White Paper submission
DIGITAL EDITION MAGAZINE OPPORTUNITIES

Hospitality Upgrade Magazine’s Digital Edition is not a mirror of the printed issue.  Instead the digital edition provides enhancement opportunities for ads, video placement, pop-up messaging, quick search through current issue and archives, exclusive sponsorship messaging and more.


Half-Page Display Ad

Your half-page display ad will be seen by 26,000 opt-in subscribers representing the hospitality technology industry.
 

      Vertical:

  • 3.50 x 9.875 inches
    • No bleed
    • Publication Trim Size: 8.25 x 10.875 inches
    • Live Area: 7.875 x 10.5 inches
    • Binding: Perfect Bound

      Horizontal:

  • 7.25 x 5 inches
    • Bleed Size: 8.5 x 5.625 inches
    • Publication Trim Size: 8.25 x 10.875 inches
    • Live Area: 7.875 x 10.5 inches
    • Binding: Perfect Bound
Click for full details
Upcoming Deadlines
Spring 2021 Issue Material Deadlines:
Vendor Updates are due January 29
Partial page ads are due February 9
Full Page ads and Double Page spreads are due February 16
Feature or Featurette Articles commitment due January 20
 

Half-Page Display Ad

Vertical Dimensions:
Live Area:  3.50 x 9.875 inches
Bleed Size: No bleed

Horizontal Dimensions:
Live Area:  7.25 x 5 inches
Bleed Size: 8.625 x 5.625 inches
 
Price:
1x $2,680
3x*: $2,295
All rates are NET and in U.S. dollars.
*Discounted rate for packaged advertising
VALUE ADDS TO PRINT
  • All print ads in Digital Edition, iOS and Android versions
  • 75-word online “Tech Provider” profile – Click to View an example
  • Press release postings on hospitalityupgrade.com and distribution on Watercooler enewsletter and Siegel Sez
  • Press release archive on your “Find A Vendor” profile
  • Up to 5 Recent Installs in print and Digital Edition
  • Case Study/White Paper submission
DIGITAL EDITION MAGAZINE OPPORTUNITIES

Hospitality Upgrade Magazine’s Digital Edition is not a mirror of the printed issue.  Instead the digital edition provides enhancement opportunities for ads, video placement, pop-up messaging, quick search through current issue and archives, exclusive sponsorship messaging and more.

 

1/3-Page Vertical Display Ad

Your 1/3-page display ad will be seen by 26,000 opt-in subscribers representing the hospitality technology industry.

  • 2.3 x 9.875 inches
    • No bleed
    • Publication Trim Size: 8.25 x 10.875 inches
    • Live Area: 7.875 x 10.5 inches
    • Binding: Perfect Bound
Click for full details
Upcoming Deadlines
Spring 2021 Issue Material Deadlines:
Vendor Updates are due January 29
Partial page ads are due February 9
Full Page ads and Double Page spreads are due February 16
Feature or Featurette Articles commitment due January 20

1/3-Page Vertical Display Ad

Vertical Dimensions:
Live Area:  2.3 inches x 9.875 inches
Bleed Size: No bleed

Horizontal Dimensions:
Live Area:  7.25 x 3.25 inches
Bleed Size: No bleed


Price:
1x $2,310
3x*: $2,025
All rates are NET and in U.S. dollars.
*Discounted rate for packaged advertising

VALUE ADDS TO PRINT
  • All print ads in Digital Edition, iOS and Android versions
  • 75-word online “Tech Provider” profile – Click to View an example
  • Press release postings on hospitalityupgrade.com and distribution on Watercooler enewsletter and Siegel Sez
  • Press release archive on your “Find A Vendor” profile
  • Up to 5 Recent Installs in print and Digital Edition
  • Case Study/White Paper submission
DIGITAL EDITION MAGAZINE OPPORTUNITIES

Hospitality Upgrade Magazine’s Digital Edition is not a mirror of the printed issue.  Instead the digital edition provides enhancement opportunities for ads, video placement, pop-up messaging, quick search through current issue and archives, exclusive sponsorship messaging and more.

 

Premium Positions

Your Premium Position Display ad will be seen by 26,000 opt-in subscribers representing the hospitality technology industry

Premium Positions

  • Trim size: 8.25 inches (wide) by 10.875 inches (high), please add a minimum of 3/8 inch bleed space (min 3/16 to each side)
  • Recommended live area: 7.875 (W) x 10.50 (H)
  • Please keep crop marks out of the live area and trim but we do recommend using crop marks for page positioning.
  • Also please keep all text, graphics or logos at least .25 inches from trim line (or use the recommended Live Area).
  • File format: PDFX-1a:2001
Click for full details
Upcoming Deadlines
Spring 2021 Issue Material Deadlines:
Vendor Updates are due January 29
Partial page ads are due February 9
Full Page ads and Double Page spreads are due February 16
Feature or Featurette Articles commitment due January 20
 

Premium Positions

Make a statement with one of our premium positions – Back Cover (Cover 4)
Inside Front Cover (Cover 2)
Inside Back Cover (Cover 3) or Page 1

Dimensions:
Live Area:  7.875 x 10.50 inches
Bleed Size: 8.625 x 11.25 inches
 
Price:
Back Cover (Cover 4):  $6,550      
Inside Front Cover (Cover 2):  $5,550
Inside Back Cover (Cover 3):  $4,550
Page 1: $5,550
 
All rates are NET and in U.S. dollars.
*Discounted rate for packaged advertising

VALUE ADDS TO PRINT
  • All print ads in Digital Edition, iOS and Android versions
  • 75-word online “Tech Provider” profile – Click to View an example
  • Press release postings on hospitalityupgrade.com and distribution on Watercooler enewsletter and Siegel Sez
  • Press release archive on your “Find A Vendor” profile
  • Up to 5 Recent Installs in print and Digital Edition
  • Case Study/White Paper submission
DIGITAL EDITION MAGAZINE OPPORTUNITIES

Hospitality Upgrade Magazine’s Digital Edition is not a mirror of the printed issue.  Instead the digital edition provides enhancement opportunities for ads, video placement, pop-up messaging, quick search through current issue and archives, exclusive sponsorship messaging and more.

 

Upgrade to Interactive Display Ads

Multimedia Upgrade:

  • Bring your display ad to life with a multimedia upgrade in the digital edition. A multimedia upgrade takes the place of a print advertisement in the digital edition and adds moving images, video animated text, etc.
    • 594 x 793 pixels; HTML 5
    • Price: 1x:$750 net    3X:$500 net per issue(billed $1,500)

Augmented Reality:

  • Augmented Reality (AR) displays a superimposed image on a reader’s smartphone or tablet that prompts the reader to choose an action item: view a video, social media channel, website or to click to buy.
    • Price: 1X:$450 net   3X:$900 total
Upcoming Deadlines

Upgrade to Interactive Display Ads

Exclusive Premium Opportunities:

Contact us for exclusive print advertising additions including belly bands, postcards, inserts, gatefolds, false cover options and more.

Upcoming Deadlines

Exclusive Premium Opportunities:

Hospitality Upgrade’s website offers technology, marketing and revenue strategy professionals from the hospitality industry a place to find current industry news, a company directory to Find a Vendor under specific categories, archives of digital editions, our exclusive semi-weekly technology industry recap (Siegel Sez), HUTube, and industry blog, plus a collection of white papers and case studies.

Banner advertising options and positions are placed on a monthly basis

Top Run of Site Leaderboard Banner

Rotates with up to a total of five banners.
 
728x90 pixels
GIF or static JPEG
 
Price: $1,250 per month
*$1,450 per month April-June due to HITEC



Upcoming Deadlines

Top Run of Site Leaderboard Banner

Side Run of Site Small Banner

Side run of site banner appears as two stacked small banners or as one exclusive tower banner.
 
300x250 pixels
GIF or static JPEG
 
Price: $795 per month
*$995 per month April-June due to HITEC


Upcoming Deadlines

Side Run of Site Small Banner

Side Run of Site Tower Banner

Side run of site banner appears as one exclusive tower banner or two stacked small banners.
 
300x600 pixels
GIF or static JPEG
 
Price: $1,450 per month
*$1,650 per month April-June due to HITEC


Upcoming Deadlines

Side Run of Site Tower Banner

Technology Spotlight

Technology Spotlights are splashed on the HU homepage with a teaser ad and headline. Visitors can click the headline to a secondary page that features additional information such as vendor success stories or case studies in a PDF format.
 
                300x250 pixels
                GIF or static JPEG
                Additional provided PDF file
 
                Price: $995 per month
                *$1,195 per month April-June due to HITEC




Upcoming Deadlines

Technology Spotlight

MID AND LOWER RUN-OF-SITE BANNERS

The mid and lower run of site leaderboard banners are located on the homepage and rotate throughout all pages of the website. (50% SOV on all pages)
 
 
728x90 pixels 300x250 pixels
GIF or static JPEG GIF or static JPEG
  Optional PDF

Price: $595 per month
*$795 per month April-June due to HITEC


Upcoming Deadlines

MID AND LOWER RUN-OF-SITE BANNERS

Mobile Banner

The mobile banner will appear when a visitor is using the mobile-optimized version of HospitalityUpgrade.com. 25% of online traffic comes to mobile/tablet/smartphone. (50% SOV)
 
                320x60 pixels
                Static JPEG
 
                Price: $1,295 per month



Upcoming Deadlines

Mobile Banner

Watercooler E-Newsletter Sponsorship

Secure this exclusive and most prominent position on our semi-monthly e-newsletter, an industry resource providing expert analysis and opinions as well as trends and industry research. Each edition is distributed to more than 15,000 opt-in subscribers including technology, marketing and revenue strategy professionals from the hospitality industry.

Top leaderboard sponsorship banner: Mid leaderboard sponsorship banner:
620x96 pixels 620x96 pixels
Static JPEG Static JPEG
Price:  $995 Price:  $595

*Ask about exclusive sponsorship opportunity


 
Upcoming Deadlines

Watercooler E-Newsletter Sponsorship

E-book

Provide your audience with informative content to further your company’s message. The e-book is distributed through the following channels:
  • Send out to all Hospitality Upgrade digital subscribers – through the Watercooler channel as a special section in the newsletter (more than 12,000 subscribers)
  • Sent out as a designated exclusive message to the Hospitality Upgrade digital list (email push through the digital edition experience)
  •  Placed on Hospitality Upgrade website for 90 days as a featured story
  • Two message alerts sent to Hospitality Upgrade social media channels
  • Sent out one time to Hotel-Online subscribers in a dedicated e-blast and one message in the email newsletter. (more than 23,000 opt-in subscribers)
     
Guidelines:
  • Educational and exclusive content
  • Minimum 12 pages, Maximum 16 pages (use regular size pages, ie. 8.5x11)
  • Creative provided by your company as a PDF finished file, with any links to be embedded and a thumbnail for messaging purposes. Animation graphics and video can be incorporated in a digital experience that will be available in the digital edition library.
  • Must be a current print advertiser
Tiered pricing:  
$2,500 distribution only / $3,500 e-book production and distribution / $4,500 creation, production and distribution
Upcoming Deadlines

E-book

Video Production:

Hospitality Upgrade provides professional video services during tradeshows and other industry events. Videos will be marketed and cross-promoted through the Hospitality Upgrade and Hotel-Online websites. Please contact your sales representative for more details. 
Upcoming Deadlines

Video Production:

Gallery Sponsorship

Exclusive marketing presence.  Your company’s logo with embedded URL will be placed below the featured videos and photo albums on the Gallery page.  Please contact your sales representative for more details. 
Upcoming Deadlines

Gallery Sponsorship

Hospitality Upgrade Magazine’s Digital Edition provides enhancement opportunities for ads, video placement, pop-up messaging, quick search through current issue and archives, exclusive sponsorship messaging and more. Features include the most timely and important issues facing technology, marketing and revenue strategy professionals. Companies and topics can be found throughout multiple issues in an easy-to-use reference manner. Our archived editions continue to see traffic and search growth for more than 18 months after the issue publication date, extending the shelf life of your company’s message.

DIGITAL EDITION SPONSORSHIP

The Digital Edition Sponsor receives:
  • Multimedia upgrade to its print ad
  • Left-of-cover sponsorship page
  • Bottom run-of-site ticker in the digital edition view
  • Premium ad placement in the contents view of the digital edition (HTML5 viewer)
  • Email push leaderboard banner ad in the digital edition e-blast to

Left of Cover and Multimedia Upgrade

594 x 793 pixels
HTML 5

Bottom Run-Of-Site Ticker in Digital Edition Viewer:

500x20 pixels
Static JPEG

Price: $3,500 per issue


Upcoming Deadlines

DIGITAL EDITION SPONSORSHIP

Email Push Leaderboard Banner:

The embedded tower banner appears in the left side of the digital edition player and rotates with up to a total of three banners.
 
620x96 pixels
Static JPEG
 

Upcoming Deadlines

Email Push Leaderboard Banner:

Embedded Tower Banner




The embedded tower banner appears in the left side of the digital edition player and rotates with up to a total of three banners.
 
160x600 pixels
GIF or static JPEG
 
Price: $750 net per issue
Upcoming Deadlines

Embedded Tower Banner

Digital Tab:


Take advantage of a Digital Tab to increase visibility of your company’s message in the Digital Edition. For bigger impact, package with an embedded tower banner.
 
Price: 1X: $750 net per issue
            3x: $500 net per issue (billed $1,500)

Tab and Embedded Tower Package: $1,350 net per issue
Upcoming Deadlines

Digital Tab:

Multimedia Upgrade

A multimedia upgrade takes the place of a print advertisement in the digital edition and adds moving images, video, animated text, etc.
 
594 x 793 pixels                                                        
HTML 5
 
Price: 1X: $750 net per issue
           3X: $500 net per issue (billed $1,500)
Upcoming Deadlines

Multimedia Upgrade

Digital Ad Enhancements

Interstitial and Popout Barndoor Ad:

An interstitial ad pops up in a chosen position of the iPad, iPhone and Android versions of the digital edition.  The Barndoor digital ad is an ad that looks like a ½ page insert, double sided.
 
  • iPad: 768x960 pixels; JPEG              
  • iPhone: 320x416 pixels; JPEG
  • Android: Same size as ad (594x793 pixels); PDF format
  • Barndoor: Custom size, looks like a ½ page insert
Price:     1X: $750 net per issue
                3X: $500 net per issue (billed $1,500)
Upcoming Deadlines

Digital Ad Enhancements

Get the most out of your marketing efforts by creating an integrated multimedia campaign

12-month Integrated Marketing Campaign

A complete advertising message that is carried through social media, news distribution (PR), augmented reality, online advertising and print. 
 
  • Full page ad – Spring/Summer/Fall issues
  • 12 months of social media (one message per month)
  • One whitepaper or case study promotion within the Watercooler newsletter
  • Two educational articles for Tech Talk Blog submission
  • Two Watercooler e-newsletter sponsorships
  • Press release distribution and posting on hospitalityupgrade.com and within the Watercooler e-newsletter
  • Five (5) second/third position press releases on Hotel-Online’s daily newsletter service (Does not include June)
Your choice of either:

            a. Three months Top ROS banner ad (homepage 50% SOV, 100% ROS); or
            b. Vendor Update Package- Spring/Summer/Fall issues

TOTAL PACKAGE COST: $17,900 net
Upcoming Deadlines

12-month Integrated Marketing Campaign

The One-Hit-Wonder

Want to make a BIG splash around an event where the issue will be distributed?
  • One full page display ad
  • One Vendor Update
  • Two social media plugs (one during the event)
  • Two press release postings and distribution on the Watercooler e-newsletter
  • 3-month banner ad (small side banner)
TOTAL PACKAGE COST: $6,690 net
Upcoming Deadlines

The One-Hit-Wonder

The Best of ALL Worlds

Take advantage of multiple media outlets with this comprehensive promotion opportunity.
  • Vendor Update package — Spring/Summer/Fall 2016
  • Three months Top Run of Site Banner ad
  • One Watercooler e-newsletter sponsorships
  • Press release distribution and posting on hospitalityupgrade.com and within the Watercooler e-newsletter
  • Two months of mobile banner ad
  • Five months of social media (one message per month)
TOTAL PACKAGE COST: $9,995 net
Upcoming Deadlines

The Best of ALL Worlds

Social Media Enhancement

Let us help you promote your company or event through a social media push via Hospitality Upgrade’s Twitter, Facebook, LinkedIn or Google+ pages. Contact us for pricing
Upcoming Deadlines

Social Media Enhancement

Create Your Own Package

 
PRINT ADVERTISING:
ONLINE ADVERTISING:
DIGITAL EXPERIENCE (Enhance your print advertisement):

HU MEDIA KIT

The Reach You Need. The Audience You Want.

Want to know more about us? 

Please contact Kim Delaney at 678.802.5304 or Kim@hospitalityupgrade.com

Media Kit
  • Who We Are
  • 2021 Magazine Rate Card
  • 2021 Online Rate Card


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HospitalityUpgrade

the Latest Hotel and Hospitality Technology News and Trends

Siegel Communications, Inc. Located in Roswell, Georgia

Phone: 678.802.5300

Address: 70 Mansell Court, Suite 225, Roswell, GA

© 2021 Hospitality Upgrade. All rights reserved.

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