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Movenpick Hotels & Resorts Becomes First Hotel Group To Globally Implement Oracle Hospitality OPERA Cloud Amidst Accelerated Growth Phase

  • Oracle Hospitality Hotel and Resort Solutions
  • 03.21.17
Oracle announced the successful implementation of Oracle Hospitality OPERA Cloud property management software at over 30 Movenpick hotels in 10 countries across Africa, Asia, the Middle East and Europe.

Oracle Hospitality OPERA Cloud was selected to enable the brand to optimize synergies in distribution, marketing, guest recognition and operations. An initial implementation test was successfully completed in five properties in Jordan and Switzerland, and now nearly a third of the portfolio uses it. The hotel company plans to have all its properties using OPERA Cloud by 2018.
With continued growth over the last five years, Movenpick needed a suite of technology that could further enhance its vision and plans for expansion. With 83 locations, multiple property management vendors and different configurations of software to manage, reducing the complexity of the Swiss hotel company's IT investment was critical. Turning to a cloud-based property management solution has enabled its IT departments to focus on innovation instead of maintaining decentralized setups.   

"As Movenpick Hotels & Resorts is on track to operate 100 properties by 2020, we were particularly interested in the potential benefits of a cloud-based property management system. Considering the brand's simultaneous growth in four different regions, mobility and scalability were priorities. We needed a cost-effective, low-upkeep system that is lightweight enough to provide the same responsiveness to island resorts in Asia, as it does to city hotels in Europe for example," said Floor Bleeker, chief information officer for Mövenpick Group.

"We also wanted a solution that could provide enhanced guest recognition. Our company's vision is to 'create Natural Enjoyment for our guests and partners around the world'. In OPERA Cloud, we found a system that ultimately benefits our guests – through recognition and improved operations," he added.
With OPERA Cloud as a platform, Movenpick Hotels & Resorts has been able to provide critical business intelligence insights to marketing and revenue management teams that drive decision making from the center and at property level. Analysis of guest needs and stay trends generate information that can help to enhance guest experience, encourage repeat visits and improve direct bookings. With a singular view of the customer, Movenpick can ensure that global guests are recognized across all properties.

Implementation benefits experienced by Movenpick include:
• A lightweight system enabling accessibility from anywhere on any device
• Standardized hotel operations and processes across an international footprint
• The ability to implement business enhancing decisions via a singular cloud platform

"Mövenpick Hotels & Resorts is the first hotel chain globally to embrace a complete transition to the cloud for its hotel operations platform," said Mike Webster, senior vice president and general manager Oracle Hospitality. "OPERA Cloud was designed to support hoteliers like Mövenpick focus on elevating their signature guest experience while removing the complexity and cost of traditional IT investments. We look forward to Mövenpick's continued global growth with OPERA Cloud."

Oracle Hospitality OPERA Cloud services are a cloud-based, mobile-enabled platform for next generation hotel management. Based on Oracle's OPERA, one of the leading enterprise solution suites for the hospitality industry, OPERA Cloud offers an intuitive user interface, comprehensive functionality for all areas of hotel management; secure data storage and hundreds of key partner interfaces to meet the needs of hotels of all types and sizes. By moving property management technology to the cloud, OPERA Cloud simplifies the IT infrastructure in properties, allowing hotel management and staff to focus on delivering exceptional experiences for their guests.

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