Newmarket Presents Complimentary Webinar

  • Newmarket, an Amadeus company
  • 10.07.13
On Wednesday, October 23, 2013, Newmarket International, Inc. will present a complimentary webinar on the "Top Three Ways to more Effectively Reach Event Planners."

Newmarket Connects Hospitality Venues with Event Planners to Create “Win Win” Success

Newmarket® International, Inc. ("Newmarket"), the proven business solutions provider for empowering hospitality organizations to lower costs and increase revenue while improving customer satisfaction and guest loyalty, will be presenting a complimentary webinar on Wednesday, October 23, 2013 at 3:00 pm ET to share the “Top Three Ways to More Effectively Reach Event Planners.”

Research indicates that Event Planners in today’s hospitality market are not always getting the critical meeting information they want from venue websites, demonstrating a clear disconnect between what Event Planners expect and what venues actually provide. The result: venues often get eliminated from Event Planner “short lists” without their knowledge.

According to MPI’s June 2013 Business Barometer, Event Planners are increasingly turning to technology as a resource to improve efficiency and innovation. As business conditions continue to gradually improve and lead times increase, now more than ever, is the time for hospitality organizations to ensure they are effectively collaborating with prospective customers. Questions to consider:

  • On average, how many events do the majority of Event Planners manage in a year?
  • How many properties will an Event Planner review online before sending out an RFP?
  • What are the key onsite areas that Event Planners identify as priorities when reviewing properties?
  • What critical pieces of information do Event Planners expect to see on venue websites?
  • Once the business is won, how can the planning process be seamless?

“Win Win” Success
Thanks to engaging and interactive technology products, hospitality organizations can connect with Event Planners, empowering them to better communicate through all phases of the event planning process. From pre-sale to sale to post-sale, properties are better showcasing their facilities and winning more business. In turn, Event Planners are easily finding the information they need online and meeting the needs of their clients. Venues and Event Planners both achieve “win win” success.

Solutions from Newmarket
iPlan combines online software and services to make it easy for hospitality organizations to meet the demands of today’s Event Planners. Modules such as Visual Capacity Charts as well as Online Software and Room Diagrams showcase properties in the best light. The easy navigation capabilities of iPlan allow Event Planners to quickly obtain venue information, improving communication and allowing them to make informed decisions.

eProposal enables sales representatives to respond quickly and easily to inquiries and RFPs with an easy-to-navigate electronic brochure that provides exquisite graphics, rich content, and multimedia options. It creates positive first impressions that help win business.

MeetingMatrix takes “Show and Tell” to a virtual level. It allows Event Planners to quickly create accurate and detailed room diagrams that showcase meeting space, and then easily share them with clients.

Register Today!

Learn the goals and expectations of Event Planners today, as well as review a real-world property that effectively leveraged their website to win more business. Attend the complimentary webinar on Wednesday, October 23, 2013 at 3:00 pm ET and discuss the “Top Three Ways to Effectively Reach Event Planners.” Create “win win” success and register today!

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