Business travel is picking back up and families may be taking their first or second real vacations since the pandemic cancelled so many plans just a few years ago. To ensure that guests have the best on-site experience possible, hoteliers are increasingly looking to new technologies to make their stay more comfortable than ever. With an advanced property management systems (PMS) and integration platforms, hoteliers can increase operational and staff efficiency, but also meet changing guest expectations for a high-value but relatively low-touch experience. We looked ahead to see what changes we expect to see sweeping the hospitality industry this year.

Travelers are increasingly looking for – and expect – a more personalized experience from the hotels they visit, and they are increasingly looking at technology as a critical part of that experience. The survey, Creating the Coveted Hotel Guest Experience, reflects the thoughts of more than 2,700 U.S. and European travelers, as well as the perspective of hoteliers to gauge how well they align with consumers’ expectations.