SiteMinder, a world leading open hotel commerce platform, and Hopper, the most downloaded travel booking app in North America, have partnered to bring together the benefits of online commerce and travel fintech at a scale never before seen for hotels. The partnership will see SiteMinder’s more than 33,000 hotels in 150 countries gain a newfound ability to reach modern travelers, by directly accessing Hopper’s 70 million users, 70 percent of whom classify as Generation Z and millennials.

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SiteMinder, a world leading open hotel commerce platform, has deemed a car-park-turned-hotel-inventory the year’s most ingenious change in conducting hotel business.

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